Jes Wolfe is the CEO and Chairwoman of Rebel Girls, a global empowerment brand that has sold more than 13 million books, reached 50 million girls across 100+ countries, and expanded into podcasts, video, consumer products, and live experiences. She is also the Co-Founder and Chairwoman of League One Volleyball San Francisco, one of the newest franchises in the rapidly growing League One Volleyball (LOVB).In this episode, Jes shares her journey from banking and consulting to building multiple high-growth companies. She explains how she evaluates new business opportunities by identifying market size, white space, and commercial viability, and why those principles led her to invest in professional women's volleyball.We also discuss the future of women's sports, how the next generation of fans consumes content differently, why community and experience are becoming competitive advantages, and the importance of gathering customer data and iterating quickly when building a business from the ground up.Whether you're an entrepreneur, investor, or sports executive, this conversation offers valuable insights into brand building, innovation, and one of the fastest-growing sectors in sports.

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