In this episode of the Sports Content Gameplan, we sit down with Jared Kleinstein, founder and CEO of Fresh Tape Media and Gondola, to discuss Jared's incredible journey in the world of sports content. Jared shares his beginnings with the Tebowing meme, his leadership role in sports at Vine, and founding Fresh Tape Media, a creative powerhouse. The conversation delves into the launch of Gondola, a platform giving creators due credit, and offers invaluable advice for those looking to break into sports content creation. They talk about the importance of athlete buy-in, the evolution of sports content, and emerging trends like AI in creative processes. Jared also highlights the success and vision behind the Gondola Sports Summit and reflects on the personal and professional balance required to run both a creative agency and a tech company.00:00 Introduction to Jared and His Journey01:20 Early Forays into Sports Content02:24 Building Fresh Tape Media04:24 Key Moments and Inspirations05:46 Favorite Social Media and Content Types07:51 Creators and Impactful Messages09:36 Personal Content and Creative Challenges10:36 Evolution of Sports Content17:45 The Role of AI in Content Creation19:09 The Birth of Gondola22:51 Brand and Creator Content Dilemma24:07 Shifts in Sports Content Creation25:22 Gondola Sports Summit28:19 Balancing Creative and Tech Worlds30:01 Favorite Content and Nostalgia32:10 Pet Peeves in Content Creation34:15 Advice for Aspiring Creators39:04 Future of Sports Content and Gondola40:38 Upcoming Projects and Recommendations

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related