The Startup Ideas Podcast
AI marketing Masterclass: From beginner to expert in 60 minutes
09 Feb 2026
Transcript generated automatically by AI and may contain errors.
Chapter 1: What is the main topic discussed in this episode?
You are in for a treat. Today we have a vibe marketing lesson by the one and only The Boring Market. And today he shows exactly how you can use MCPs, skills, and cloud code to build incredible assets like ads and lead magnets. So we go through a live building exercise of how you can do it. And the people that stick around to the end of the episode
are just going to be able to use cloud code for vibe marketing.
Chapter 2: How can Perplexity MCP enhance market research?
I think that a lot of people have done vibe coding and they're putting out products. They want people to come to those products. So how do you get them? Well, you do things like vibe marketing.
Chapter 3: What positioning angles should I consider for my marketing agency?
You use AI agents to do the work for you.
Chapter 4: How do I implement direct response copywriting effectively?
Enjoy this masterclass on vibe marketing. We are blessed to have James Dickerson, aka The Boring Marketing, aka Mr. Vibe Marketer, aka the guy I go to whenever I'm trying to automate anything with marketing and AI. Welcome to the show, James. By the end of this episode, what are people going to learn?
I want to show you how to use AI, specifically Cloud Code, to create a complete marketing system in one sitting. So we're going to go through how to use skills, how to use some MCPs. I've been playing around with some new tools that I want to show you today, and it's just going to be loaded with value. And at the end, we'll have some stuff to give away here.
So I come bearing free gifts on this episode for the listeners and the viewers as well.
You're an angel. Uh, and by doing these tactics, the hope I assume is getting more customers, generating more revenue leads. Yeah.
I mean, you know, like you open up X, you open up social media and YouTube and there's so much stuff about like building, which is awesome. You know, I love building, I love getting in these tools, but ultimately we want to figure out how to get customers and generate revenue with the things we're building and
And, you know, what's really powerful about the systems that we're going to go through today is that they exist in the same place where you're building your products and you can get your marketing work and your product work done in the same place and leverage skills and MCPs and agents to do it.
All right, let's give it a shot.
So I'm going to be hopping around between a couple different things. First off, I've got sort of a guide that I created for the episode. And we're going to start there just to talk about some principles.
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Chapter 5: What is the role of an orchestrator skill in marketing?
I want to make this kind of clear in terms of frameworks and how I think about this stuff. And then we'll get into the nitty gritty. But I think it's important to kind of set the stage a little bit. So I'm gonna share my screen here.
Chapter 6: How can I create effective lead magnets?
Just for a little bit of context, I sat down yesterday for like two hours and recorded myself working in Cloud Code. I made a video. I tried to extract everything. I narrated everything with Whisperflow. I had Claude Code create a full session transcript where I built a complete marketing system in a sitting. And the whole reason that I'm doing this, we got together, was it last week?
It feels like it was already like three weeks ago. we got together last week. We kind of talked about like, Hey, what are we working on for the year?
Chapter 7: What strategies can I use for keyword research and traffic generation?
What's our big priority? And one of the things that you and the guys told me was, Hey, you need to work on your like funnels and your traffic and figuring out ways to, you know, generate a consistent, uh, signups results, et cetera. So I was just really like, you know, meditating on that for a few days. And yesterday I sat down and I built this out and, uh,
Chapter 8: How does Remotion help in creating video ads from the terminal?
You can take what I'm doing here and make it your own. I'm just going to show you what I did. So let's start with this playbook that I created. And this is going to be my lead magnet. And for those that are kind of just getting started or whatever, you build a product, you want to collect an email, you want to nurture a relationship often before you ask for the sale.
You and your team are awesome at funnels and lead magnets, Greg. I've learned a lot from you all. So I kind of took some of those learnings into this and I sat down and recorded a session and I turned that into the lead magnet with Cloud Code. So oftentimes creating lead magnets is a pain. Like I've sat down and I've been like, oh man, how do I do this? I don't want to write an ebook.
I don't want it to sound like AI, but I transcribed everything and that's what created this entire guide. So here's what's inside. And remember, use AI to create this. So we're going to start with kind of the foundation, how you need to think to start using tools like Cloud Code for marketing. We're going to go into some core frameworks. We're going to talk about skills.
It's very important to doing this the right way. We're going to talk about how you can stack skills to get really good results out of AI. We're going to go through a few different use cases of how you can do that. We'll cover four niches. We'll do SaaS, e-com, consulting and agencies, and then info, education, and creators. We'll talk about how to drive traffic into your funnel.
We'll show how you can build this, and then we'll talk about some ways that you can get started quickly. So, all right. So I created this entire lead magnet with Claude code and creating these has always been like a pain for me. I've learned a lot about lead magnets and funnels from you and your team.
So, you know, based on what we were chatting about last week, it was time to like put it into action. So what I did, I recorded a two hour session of me just like doing vibe coding and vibe marketing and cloud code.
And I took the transcript, I took the logs and I extracted the frameworks and how I think, how I prompt, how I stack skills together to build marketing assets that actually generate revenue. So we'll cover that. kind of the foundation, the philosophy, how I think, what the tool stack looks like, some core frameworks, how to use skills the right way, some use cases for various niches.
I've got like info education creators, consulting and agencies, e-com and SaaS examples here. We'll talk about how to drive traffic, and then we'll go through some quick start ideas for how folks can get started here. Okay. So most people come into an AI tool and they start prompting and they expect a great output. I spend a lot of time doing research upfront. I use the perplexity MCP.
I won't talk about how to set that up today, but it does a great job going out there, finding deep information on your market, who the competitors are, what the angles are that are missing out there that you can go and attack. Um, So really three layers here. I start with research, MCPs, perplexity. I crawl websites. I use Playwright to open up websites in the browser to get inspiration.
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