How do you capture the limited attention of your clients through marketing when they are constantly being bombarded with advertising? How do you compete with corporations that have seemingly unlimited resources? Through world-class marketing.World-class marketing comes from creating a unique selling proposition we call value-added marketing. You’re literally adding value to your customer’s lives. You do something. You teach them something. You give them something valuable that costs them nothing then they look to you as the expert, and want you to supply them with more information, more experience, more products. In this episode of the Tony Robbins Podcast, you will hear from Drew Neisser – author of The CMO’s Periodic Table: A Renegade’s Guide to Marketing, and Founder and CEO of the NYC-based social media and marketing agency Renegade – as he discusses how businesses can create value-added marketing and use that to connect and engage with their customers on a new level. This podcast is brought to you by Business Mastery. Do you have the right mindset and skills to take your business to the next level? Business Mastery is the only event in the world created by Tony Robbins to prepare you to master the mindset and skills you need in business to elevate your game. A one-of-a-kind immersive program, Business Mastery will allow you to understand the critical factors impacting your business, then refocus and realign with the strategy and psychology you need to compete and innovate in any economy. Remember, business success is 80% psychology and 20% mechanics. If you’re ready to learn and master the strategies to help you grow your business and stay competitive, then don’t hesitate. Apply for the next Business Mastery program now. Learn more about our Business Mastery event at www.tonyrobbins.com/events/business-mastery

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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