It's the Little Things

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Recorded13 Nov 2014

Publisherpodcasts.files.bbci.co.uk ↗

Handlerec:18466560

Show notes

Peter Day talks to the Professor Robert Cialdini, an expert in the scientific study of persuasion, about how little actions can make big differences in the way we live, work and shop.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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