This episode gets into the messy, real‑world side of MSP life—long drives, skeptical owners, and government projects that move at glacier speed. Josh shares how he scopes, prices, and delivers big networking and cloud jobs while staying a one‑man shop with a tight, dependable toolset. Why listen How to talk about managed services value when clients are still stuck on “call you when it breaks.” Real examples of using RMM, cloud backup, and MDR to prevent email compromise and downtime. What it took to design and roll out secure Wi‑Fi across multiple prisons, and why he said yes in the middle of COVID. Tips for working with state agencies and schools—from building relationships to handling RFPs and change orders. Why he’s sticking with Kaseya‑owned platforms instead of ripping everything out just to chase the latest tool. Ideas for focusing on niches like manufacturing and co‑managed IT, especially in smaller or rural markets. === Events Mentioned Zero Trust World: https://zerotrustworld.com ASCII Edge: https://www.ascii.com/ascii-edge Pax8 Beyond: https://www.pax8.com/en-us/pax8-events/pax8-beyond === Tools & Platforms Mentioned Datto RMM: https://www.datto.com/products/rmm Backupify for Microsoft 365: https://www.backupify.com/microsoft-365-backup Autotask PSA: https://www.datto.com/products/autotask-psa IT Glue: https://www.itglue.com/ Huntress MDR: https://www.huntress.com/platform/managed-edr Ubiquiti UniFi: https://www.ui.com/ === Guest Bio Joshua Zukerman is the founder and President of Snow Pond Technology Group, an MSP based in Oakland, Maine that has been delivering IT solutions to small businesses since 2004. With more than two decades of hands‑on experience in PC repair, networking, cloud services, and managed security, he helps organizations like law firms, dental practices, manufacturers, municipalities, and state agencies keep their systems secure, reliable, and compliant. Website (Snow Pond Technology Group): https://snowpondtech.com LinkedIn: https://www.linkedin.com/in/joshuazukerman === SPONSORS: Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker Technology Partner, NetAlly: https://www.itbusinesspodcast.com/netally/ Technology Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready === SHOW MUSIC: Item Title: Upbeat & Fun Sports Rock Logo Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET Author Username: AlexanderRufire Item License Code: 7X9F52DNML === Connect with Uncle Marv🌐 Website: https://www.itbusinesspodcast.com/🎙 Host: Marvin Bee🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ☕ Support the show: https://ko-fi.com/itbusinesspodcastIf you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

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