In this episode, Lance and Marc Stoiber talk about the importance of pushing past your zone of comfort. By sustaining a certain level of discomfort in everything you do, you start to have an affinity toward innovation and unfamiliar territories. He further talks about physical needs and that the less stuff you have, the freer you are.Marc Stoiber started a career in advertising agency in Hong Kong, Germany, Vancouver, Toronto as writer and creative director. He then left the mainstream advertising to start an ad agency focused on making sustainability sexy. After five years and plenty of hard knocks, he sold the agency and struck out on his own as a consultant. Today he helps CEOs of rising companies express their unique selling proposition and turn it into profit. Marc tells listeners: “Everyone has the capacity to be nimble, most of us never give ourselves the opportunity. Try stuff that will take your into the worry-zone. It helps you question.”In this episode, you will learn:Why Marc aims to make sustainability sexyThe perils of hyper consumptionThe pros of forcing yourself to be uncomfortableThe less stuff you have, the freer you areConnect with Marc Stoiber:Follow Marc on Facebook, Twitter, and LinkedInVisit his websiteConnect with Lance:Subscribe on Messenger to get the latest episodes and tips straight to your inbox! Connect with Lance on Facebook, Instagram, or LinkedIn. About University of Adversity PodcastLearn how to overcome failure and tragedy, while becoming your best self with the University of Adversity podcast. Join your host Lance Essihos as he interviews successful individuals that have fought the hard battles to overcome life’s obstacles. Lance started the University of Adversity podcast after overcoming his own adversities shared in episode 01. Join him and thousands of other entrepreneurs in learning how to use Adversity as a fuel to ignite your inner flame and live the life you have always desired. Tune in weekly for a dose of positivity, strength, and real-life practical advice to achieve your life goals.

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