Digital, Virtual, Remote: What the Consumer Wants

In this vAuto podcast episode, Brian Finkelmeyer, senior director of new car solutions for vAuto, and guest David Barash, finance director at Glassman Automotive Group in Metro Detroit discuss how dealers are taking advantage of digital interfaces and virtual tools to complete a deal. David shares that customers know exactly what they want due to the accessibility of information available to them. With digital tools, customers can take a virtual walk-around and test drive a vehicle from the comfort of their living room! Despite the pandemic eliminating inventory across the country, David notes that it gives his team more time to structure a great deal with what they have. Looking ahead, the end of the year looks to hold strong thanks to the power of technology and innovation.

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