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vAuto Podcast

Elevate Your Vehicle Merchandising to Meet Shopper Expectations

07 Apr 2023

Description

Photos alone don't tell the story today's vehicle shoppers want to understand about your vehicles. That's a take-away from recent research into consumers' vehicle purchase processes. In this episode of the vAuto podcast, Nathan Fox, AVP Operations, Merchandising at Cox Automotive and vAuto, distills key research findings and insights to help dealers give shoppers a better and more influential experience. The research insights are part of the 2023 Consumer Merchandising Insights eBook. Download your copy here: https://www.vauto.com/learning-center/vauto-content/vat-2023-consumer-merchandising-insights-ebook-feb23-v4

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