Vet Times Extra: Insights into supporting the modern practice

In this Vet Times Podcast – also a special edition of IMV Imaging’s Focal Point – we have teamed up to bring some insights and initiatives to the veterinary sector. We will be discussing results from an IMV-run survey on some of the challenges the veterinary industry faces today and some of things we have to look forward to. We have Christy Lightley, head of marketing for IMV Imaging, BVA president Malcolm Morley, and Fiona McFarland, senior vice-president of the North of Ireland Veterinary Association. _______________________ 𝗖𝗛𝗥𝗜𝗦𝗧𝗬 𝗟𝗜𝗚𝗛𝗧𝗟𝗘𝗬 Christy joined IMV imaging in August 2022 as Head of Marketing for the global companion animal side of their business. She graduated in 2015 with an honours in Marketing, and subsequently worked primarily within the technology industry. Her longstanding passion for the animal welfare industry, driven through volunteering with rescue centres across the world has brought passion to her role of not only supporting animal healthcare but the veterinary industry as a whole. “We support you, so you can support them” – IMV imaging. _______________________ 𝗠𝗔𝗟𝗖𝗢𝗟𝗠 𝗠𝗢𝗥𝗟𝗘𝗬 𝗕𝗩𝗦𝗰, 𝗠𝗥𝗖𝗩𝗦 Malcolm qualified from the University of Bristol in 1993. He has mostly worked in first opinion equine practice with a professional interest in pre-purchase examination. He is a clinical director at Stable Close Equine Practice in Winchester, a practice he co-founded in 2003 and has since built into a leading first opinion practice, providing veterinary care to a wide range of horses across Hampshire. Outside of clinical practice, he also maintains a broad interest in the veterinary profession and is currently president of the British Veterinary Association with a theme of “Investing in People”. _______________________ 𝗙𝗜𝗢𝗡𝗔 𝗠𝗰𝗙𝗔𝗥𝗟𝗔𝗡𝗗 𝗕𝗩𝗦𝗰, 𝗠𝗥𝗖𝗩𝗦 Fiona is an accomplished vet having worked in practice for 18 years before taking up the role as regional account manager for IMV imaging. She is an advocate for the veterinary profession having held positions on AVS, BVA MSG and BVA Policy Committee and was President of NIVA and BVA NI Branch throughout 2022. Fiona is also one of the founders of the Young Vet Network NI and is one of the main members that set up Vet Support, a mental health support organisation. She is actively involved in her local rural community and is a part time sheep farmer. _______________________ 𝗦𝗣𝗢𝗡𝗦𝗢𝗥𝗘𝗗 IMV imaging is a market leader in diagnostic imaging founded on innovation and education 40 years ago. It not only prides itself on its market-leading products, but also its unmatched service, clinical-led education, and passion for supporting you – the veterinary industry. To find out more about some of the things discussed on the podcast today see the links below: IMV Imaging website: https://www.imv-imaging.com/en/ Mindfulness Morning at BVA sign up: https://info.imv-imaging.co.uk/bvalive2023 BVA website: https://www.bva.co.uk/ Good Veterinary Workplaces: https://www.bva.co.uk/take-action/our-policies/good-veterinary-workplaces/ Vet Support website: https://vetsupport.me/ Animal Aspirations: https://www.animalaspirations.com/ IMV – more than just imaging

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