WDMA - Daily Marketing News

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We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which...

Business 761 recordings 2020 → today 3 episodes a week updated Mar 19, 2025

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Best Practices Testing Offer contributed by Lukas · Feb 2, 2023

Do This or Die, Think Small, Postcard Mania contributed by Lukas · Feb 1, 2023

Heinz57, Study Touts DMail, 126% Checkout Lift contributed by Lukas · Jan 31, 2023

Fishburne-Smart Products, iTunes Google Podcast, Measurement contributed by Lukas · Jan 31, 2023

Customer Relationships, Loyalty and Reality contributed by Lukas · Jan 27, 2023

Ford Owner Service, Post Reminder, Stylaquin, Gap Theory-Gould contributed by Lukas · Jan 26, 2023

M&Ms, Messy Customer Data, Autonomy & Consistency-Gould contributed by Lukas · Jan 25, 2023

Dr. Pimple Popper, Horizon AI Ad Tool, Story-Telling-Gould contributed by Lukas · Jan 24, 2023

Less is More-Fishburne, Scarcity and Reciprocity-Gould contributed by Lukas · Jan 23, 2023

Less Targeting, Against the Lemmings – Secret Marketer contributed by Lukas · Jan 20, 2023

McD’s Arches, HFSS Ad Ban, Mature Mailer TESTING Growth! contributed by Lukas · Jan 19, 2023

‘Cute’ Not A KPI, DMail ’23 Outlook contributed by Lukas · Jan 18, 2023

Gen Z Old Tech, Fractional CMO From Inboxes to Mailboxes contributed by Lukas · Jan 17, 2023

Marketing Insanity-Fishburne, Sainsbury’s, Hyped Meta vs Dmail contributed by Lukas · Jan 17, 2023

Fussy Shoppers, Green Eggs, Telecom DMAIL contributed by Lukas · Jan 13, 2023

Noma is nomo, DMAIL Stats, Determining DMAIL Frequency contributed by Lukas · Jan 12, 2023

McD’s Attention, 6 USPS Promotions – Gould contributed by Lukas · Jan 11, 2023

JunkMAIL, Royal Mail Programatic Scheme, Knives Out-Ritson contributed by Lukas · Jan 10, 2023

AI Impact-Fishburne, Direct Mail Ain’t Dead-Rosendahl contributed by Lukas · Jan 10, 2023

META Loses Personalization Data, LSC Plants Close, Post-Pandemic Marketing Prediction Check contributed by Lukas · Jan 10, 2023

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We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'. WDMA is a global organization with far more members outside than inside Wisconsin.

John Miglautsch wdma.org/series/wdma-daily-marketing-news RSS Apple