WDMA - Daily Marketing News

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We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which...

Business 761 recordings 2020 → today 3 episodes a week updated Mar 19, 2025

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Segmenting Customers, Segments vs Personas-Yu contributed by Lukas · Dec 10, 2021

“Walmart-Roscas de Reyes, Dad in Adland, Prayer as a Direct Marketing Tool”. contributed by Lukas · Dec 8, 2021

Doubling Down on Digital, DMail to Spark Engagement contributed by Lukas · Dec 7, 2021

Salvation Army, Cyber Growth Plumets, CMO Bias contributed by Lukas · Dec 6, 2021

Aldi Wins UK, No Return, Verizon Talks MAIL contributed by Lukas · Dec 2, 2021

Where Fans Play, George Platt, Holiday Shopping, Will Bots Steal Xmas contributed by Lukas · Dec 2, 2021

BIGdata Dash, 40% Marketers Need Training, Don’t Slow The Roll contributed by Lukas · Nov 30, 2021

Put Marketing Back in DMail Marketing & Catalog Therapy contributed by Lukas · Nov 25, 2021

Catalogs Still Win The Holidays & Why I LOVE Catalogs! contributed by Lukas · Nov 24, 2021

Linkedin is Broken, Late Delivery, Catalog Suppy Chain contributed by Lukas · Nov 23, 2021

Fun with Self #MAILrs @Summer Gould, FoldFactory-@Trish Witkowski contributed by Lukas · Nov 19, 2021

Ormond Hospital, Mail #8, New Dawn for Direct MAIL contributed by Lukas · Nov 18, 2021

SkimpFlation-Fishburne, Brand Safety Analysis- Dr.Augustine Fou contributed by Lukas · Nov 17, 2021

Interview with Summer Gould contributed by Lukas · Nov 16, 2021

Xmas Marketer’s Fake Tears – Ritson contributed by Lukas · Nov 15, 2021

Meta, Blk Fri Retargeting, All Hail #Catalogs, 2022 Direct Mail-@Erik Koenig contributed by Lukas · Nov 15, 2021

DMail is Different- @Joanne Hirase-Stacey contributed by Lukas · Nov 11, 2021

Fb Removing 1K Targeting Options, DMail to Amplify Your Brand contributed by Lukas · Nov 11, 2021

Gen Z-Fishburne, Gen Z Survey, Direct To Consumer Brands MAIL contributed by Lukas · Nov 9, 2021

Gatik Walmart Mid-Mile, MIS-Delphine Fabre-Hernoux, More Catalogs contributed by Lukas · Nov 9, 2021

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We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'. WDMA is a global organization with far more members outside than inside Wisconsin.

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