WDMA - Daily Marketing News

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We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which...

Business 761 recordings 2020 → today 3 episodes a week updated Mar 19, 2025
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Greenies, post-literate consumers, Copywriting tips & Long-term strategy contributed by Lukas · Nov 6, 2020
CX is More than a Department, USPS UpVote, Good to Vote, Dunkin Loyalty & CX good for Growth contributed by Lukas · Nov 4, 2020
Ad Fraud $35B, WMART No Robo, Voter Media Trust, Dealing with Election Anxiety contributed by Lukas · Nov 3, 2020
MS DIY AI, Predictive Guesswork, Beer & Diapers contributed by Lukas · Nov 2, 2020
USPS Thanks! GDP UP 33%, Tech CEOs, EU Powers, Bags into Soap & Deathcare Recycling contributed by Lukas · Oct 29, 2020
Changing Customer Needs, Seniors Battlefield contributed by Lukas · Oct 28, 2020
Xmas Ads, Pay Attention to Nudge & Loyalty Boosts Shareholder Value contributed by Lukas · Oct 27, 2020
Drive Time, WDMA, AI for PR & Curiosity an Interesting Life contributed by Lukas · Oct 27, 2020
Emily in Paris on Customer Sentiment, AB Testing, Google Flu Fail – Future is Tricky contributed by Lukas · Oct 24, 2020
Clas Ohlson, Average MarTech Stack, GOOGLE ANTITRUST contributed by Lukas · Oct 22, 2020
Stick_se, Marketing Budget vs Cashflow contributed by Lukas · Oct 21, 2020
DieHard, Retail JUMP, Amazon $10B, Pricing Models contributed by Lukas · Oct 20, 2020
Emily in Paris, Borrowed Innovation, Direct Mail 2.0, Burger King CMO contributed by Lukas · Oct 19, 2020
Improve Your Business Leading with LOVE – ‘Amare Wave’ by Moshe Engleberg contributed by Lukas · Oct 16, 2020
NY Post Restricted, TikTok Threats – Why MAIL continued… contributed by Lukas · Oct 15, 2020
Don’t Blame the CFO – Use MAIL! contributed by Lukas · Oct 14, 2020
Send ‘Noods’, 1-3rd Ditch, Don’t Blame CFO – Use MAIL! – Ritson contributed by Lukas · Oct 14, 2020
Is it LIVE?? Anti-Capitalism & Advertising contributed by Lukas · Oct 13, 2020
Product Overload, Fruity Flavors, Ad Rebound, Samples in MAIL contributed by Lukas · Oct 12, 2020
Direct Mail Missing Piece (full webinar) contributed by Lukas · Oct 8, 2020
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We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'. WDMA is a global organization with far more members outside than inside Wisconsin.

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