WDMA - Daily Marketing News

Digital Fraud, Fatigue Drives to MAIL

17 Jun 2022

Contributed by Lukas

Everyone is gay, Stonewall Riots, Rainbow Logos – Ritson

17 Jun 2022

Contributed by Lukas

Uber Eats (French), D2C Acquisition (WSJ), ANA vs Fou

10 Jun 2022

Contributed by Lukas

ParkRun, Cost vs Cost of Acquisition

10 Jun 2022

Contributed by Lukas

Love Food, The Paper CAME, Mail Volume Up, DMCNY is no more, 3 Ideas for Printers

08 Jun 2022

Contributed by Lukas

Yaaar. Its Good, Rescue Rats, Nescafe Tributo & Bike Store MAIL

07 Jun 2022

Contributed by Lukas

Innovation-Fishburne, $100B Ad Fraud, Fake Stamps & Hacking Humans

06 Jun 2022

Contributed by Lukas

Barkley ‘clubbin’ Dick’s, Fake NFT’s & Printer-Love Advice

03 Jun 2022

Contributed by Lukas

Slack Jobs, Ad Races, Political Mail & Sr. Tips – Huey

02 Jun 2022

Contributed by Lukas

Artois Unfiltered, Ads UP 60%, Magic Numbers, Ads Will NOT DIE

01 Jun 2022

Contributed by Lukas

Michelob Guy, Cookieless CRM

31 May 2022

Contributed by Lukas

Better Burgers, Boring B2B & Beyond Modeling-Yu

26 May 2022

Contributed by Lukas

Sale vs Brand-Fishburne, Wrong & Short of it, Retail CX-Campbell

24 May 2022

Contributed by Lukas

Data Buyers, Digital Printing Sales Hurdles

24 May 2022

Contributed by Lukas

Cookies, CTAs, CEOs vs CMOs

19 May 2022

Contributed by Lukas

Commercetools, Twitter Bots, SparkToro 20%

19 May 2022

Contributed by Lukas

KFC YouTube, RoyalMail Study, Retail w MAIL Grey & Sons

17 May 2022

Contributed by Lukas

Popeye’s Ranch, Heinz Paper, Pizza DMAIL, DM Growth

16 May 2022

Contributed by Lukas

Lithium USA, Musk vs Bots, Invest 5% Mktg Budget in Research-Ritson

13 May 2022

Contributed by Lukas

Work@Home, Texas ‘Censorship’, DMail Boosts Customer Contacts

12 May 2022

Contributed by Lukas

65+ SEX, Recharge your Marketing, Fundamentals of DMail Design

12 May 2022

Contributed by Lukas

Wheelie, Italian Job, DM Unsolicited, eCom Loses Steam

10 May 2022

Contributed by Lukas

Chief Something Officer-Fishburne, Fake Address Data

10 May 2022

Contributed by Lukas

Land Rover vs ASA, Marketing Meritocrasy, W or WO Pic

04 May 2022

Contributed by Lukas

Accenture-Ritson, USPS Gas, Personalization

03 May 2022

Contributed by Lukas

WalledGardens-Fishburne, USPS4SB, AMZ Underwhelms, Traditional Adv

02 May 2022

Contributed by Lukas

Tension Envelope, Musk Right, Coke Bubbly, What Flock & Audience Data

02 May 2022

Contributed by Lukas

Toxic Influence, DM2.0 Best & Love Letters

02 May 2022

Contributed by Lukas

Steve Falk Interview on personalized triggered mail and Carbon offsets.

02 May 2022

Contributed by Lukas

Product Market Fit – Fishburne, Marketing Classics that Still WORK

27 Apr 2022

Contributed by Lukas

BlueBunny Fun, Inkjet DMail Case Study, 9 PostCard Ideas

25 Apr 2022

Contributed by Lukas

Bad Guys, BB&B Plunge, B2B Buyers & B2B Personas

21 Apr 2022

Contributed by Lukas

What is a Man, King Gillette, P&G Sales, Scale Back FB, Hyper-Personal, Mail Format Issues

20 Apr 2022

Contributed by Lukas

Metaverse-Fishburne, Meet You in Meta, Profit vs Sales-Ritson

19 Apr 2022

Contributed by Lukas

Cadbury’s Worldwide Hide, Inclusivity & Do Questions Work

18 Apr 2022

Contributed by Lukas

Its Friday, but SUNDAY’s Comin, Marketers Overwhelmed, Purpose-The Death of Brands

18 Apr 2022

Contributed by Lukas

Musk+Twitter, Fu on Fake Digital, Testimonial STOP Sales-Huey

14 Apr 2022

Contributed by Lukas

r_place, Musk vs Twitter, D_ad Growth Slows, Subprime Ad Crisis-Tim Hwang

14 Apr 2022

Contributed by Lukas

Coke Recycling, Climate Report, CO2 Neutral DMAIL, Millen vs GenZ Mail

12 Apr 2022

Contributed by Lukas

Cart Abandon-Fishburne, Image Edit, Retain Talent, AB Testing

11 Apr 2022

Contributed by Lukas

TESCO Ramadan, TikTok vs Meta, Influencers who Edit, Online & Offline Profiles-Yu

11 Apr 2022

Contributed by Lukas

Angi Oddly Satisfying, Parachute Prefers Dmail to D ads

08 Apr 2022

Contributed by Lukas

Meta Segments, fb MisInfo Spreader, facebook 33% Wrong

05 Apr 2022

Contributed by Lukas

4-1-22 Stunts, South Africa MAIL, Test Subject Lines

01 Apr 2022

Contributed by Lukas

4-1 Fails, When OSHA Knocks, Diversify with #DMail

31 Mar 2022

Contributed by Lukas

Glad Cherry, D2C Fuggled, 5 DMAIL Mistakes – Gunderson

30 Mar 2022

Contributed by Lukas

Oscars in Trouble, Direct Mail Retargeting

29 Mar 2022

Contributed by Lukas

Loyalty-Fishburne, Dynamic DMAIL, DMAIL NOT DEAD in S. Africa

28 Mar 2022

Contributed by Lukas

LOB, NIKE, Trump Sues Neustar, Why DMAIL

28 Mar 2022

Contributed by Lukas

Stuck In A Time Loop, Direct Mail Automation, Un-NEW Normal-Ritson

28 Mar 2022

Contributed by Lukas

Jeremy’s Razors, NIKE D2C (MAIL) For ALL – @Calla Murphy

24 Mar 2022

Contributed by Lukas

UGC Creep, 0-Taste Beer, Warby-Parker et al.

24 Mar 2022

Contributed by Lukas

They Laughed when I started to Livestream, BUT… John Caples

21 Mar 2022

Contributed by Lukas

Tellinga Mail, What Drives Influence, Integrity, Q4 DMAIL Statistics

18 Mar 2022

Contributed by Lukas

March Mad Money, Amz Cust Dissapointment, Retail vs eCom, DMAIL SuperPower

17 Mar 2022

Contributed by Lukas

Fight Impossible CCPA

16 Mar 2022

Contributed by Lukas

AI Culture-@Fishburne, Personalize w/o Person, Dmail is Not Dead

14 Mar 2022

Contributed by Lukas

Attention Measurement, Tracking Dead, Rstrnt Mktg, DMAIL for eComm

14 Mar 2022

Contributed by Lukas

Babylist AR, $107B for USPS, MAIL Still Works-@Stephen Oliver

14 Mar 2022

Contributed by Lukas

Wayfair’s Down, Insta Warns, Imagine & Return Address-Tarran

14 Mar 2022

Contributed by Lukas

Specsavers, Netflix in Russia, Testing-Huey

08 Mar 2022

Contributed by Lukas

Biz Usual-Fishburne, Masks, SNL, Take Sides, Junk Mail

07 Mar 2022

Contributed by Lukas

Masks, SNL, Bloomberg, 5 Ways to Stand Out in DMAIL

04 Mar 2022

Contributed by Lukas

Gunderson Direct, Plastic Recycling, Irresistible Mail – Gould

04 Mar 2022

Contributed by Lukas

McDs Impressions, Retail vs Ecom, Open vs Closed & Ritson-Times of War

04 Mar 2022

Contributed by Lukas

Hooked on PaHoaniks, Who to Trust, One Good SuperBowl Comm

01 Mar 2022

Contributed by Lukas

Russia Blocked, Drug Regs Hit Print, Prudential QR & Ritson-Brand Glow

28 Feb 2022

Contributed by Lukas

Metaverse Hype, Too Immersive, Barry Gabster, Pretzel Logic

25 Feb 2022

Contributed by Lukas

Quad 2021, Bad Targeting, DMAIL 4 B2B @Gunderson

24 Feb 2022

Contributed by Lukas

Coinbase vs Kristen, Physical in Digital, What’s Working Direct Mail

23 Feb 2022

Contributed by Lukas

22-2-22@2, Olympics Down, Marketers Quit, Taylor X1, 2022 Yr of Postcards

23 Feb 2022

Contributed by Lukas

Meeting Overload – Fishburne, 5 Levels of Autonomy

21 Feb 2022

Contributed by Lukas

BassPro Shops and the Catalog Revival

18 Feb 2022

Contributed by Lukas

DMail Tipping Point, MAIL Superhero & Levi’s Plays To The MOB

17 Feb 2022

Contributed by Lukas

Super Bowl Worked, Get the MOST from Your Mailer

17 Feb 2022

Contributed by Lukas

Pepsi vs Pringles Superbowl Commercials and Opinions

14 Feb 2022

Contributed by Lukas

Dr. EVil Pinky, SuperB Shoppable, Direct Mail ‘OFFENSIVE’, Fetterman Snail Mail

11 Feb 2022

Contributed by Lukas

Bic EzReach, Millenials and Direct Mail

10 Feb 2022

Contributed by Lukas

GGL ‘Fixing’, Meta Drop, Financial DMAIL in ’21 & ’22

10 Feb 2022

Contributed by Lukas

AMZ Nike Peloton, Olympic Viewers Down

08 Feb 2022

Contributed by Lukas

Data-Driven Decision Making -@Fishburne and other news

08 Feb 2022

Contributed by Lukas

Ritson on Rogan & Distribution

08 Feb 2022

Contributed by Lukas

SpecSavers, Cancel a Brand, Bombarded with MAIL

04 Feb 2022

Contributed by Lukas

Folgers, Gen Leads, Small Bz Mail

04 Feb 2022

Contributed by Lukas

Hyundai, RRD, DMAIL2.0, Brand Empowerment

04 Feb 2022

Contributed by Lukas

Comcast Perseverance, ZOOM Face, Death of Direct Mail-Huey

28 Jan 2022

Contributed by Lukas

M&Ms On Purpose, Black Palm, Building Personas-Yu

28 Jan 2022

Contributed by Lukas

Peloton Heart Attack, EU to Google-STOP, Anthimeria-Ritson

25 Jan 2022

Contributed by Lukas

Fishburne Metaverse and Personalization

24 Jan 2022

Contributed by Lukas

Busch Ice Shanty, Target Me and Launching Direct Mail

24 Jan 2022

Contributed by Lukas

Cannon Chips, You DON’T Know Me, Outlaw TarketMktg

20 Jan 2022

Contributed by Lukas

DMAIL FEEL, Purpose, purpose, good and bad

19 Jan 2022

Contributed by Lukas

facebook Google CEOs Rig Ads, 6 Costly DMAIL Mistakes

18 Jan 2022

Contributed by Lukas

Thought Leader Fishburne, TLDR, DMAIL Considerations

17 Jan 2022

Contributed by Lukas

Raducanu, Authenticity and #UGC, Humor in Ads

14 Jan 2022

Contributed by Lukas

Comscore Voters, Designing Authenticity

13 Jan 2022

Contributed by Lukas

Ebanana Scrooge, Warby Parker, Cookie Crumbles, Performance MKT 22

12 Jan 2022

Contributed by Lukas

BS Detector-Fishburne

12 Jan 2022

Contributed by Lukas

KFC Beyond Chicken, Zero-Party Data

10 Jan 2022

Contributed by Lukas

Mayhem, Spotify CTA, Avoid MAIL FAIL

07 Jan 2022

Contributed by Lukas