WDMA - Daily Marketing News

National Lottery, Enhance Digital with DMAIL

05 Dec 2022

Contributed by Lukas

Boots Joy, Swiss EV Ban, Ritson More=Mixed Messages, Sustainable Mail

02 Dec 2022

Contributed by Lukas

Dunkin, Google PAIR etc. DMail vs Digital Fatigue

02 Dec 2022

Contributed by Lukas

AMZ, Cyber Black up 8%, DMail Sustainability, 3 Big Marketing Tips for Year End

02 Dec 2022

Contributed by Lukas

Ryan Reynolds Sent me a FREE Tatoo!!! #Direct Mail

29 Nov 2022

Contributed by Lukas

Marketing Babble-Tom Fishburne & Top Marketoonist cartoon in the past 20 Years!

28 Nov 2022

Contributed by Lukas

TheBinge, Swift Bots, Shipping Deadlines-Gunderson

23 Nov 2022

Contributed by Lukas

Aldi WINS, Freedom of Reach, Lett on RFM

22 Nov 2022

Contributed by Lukas

Small Format Magalogs, Empty Salience – Ritson

18 Nov 2022

Contributed by Lukas

Campaign DMAIL Works, Responsible 1st Party Data, Change in Subject TEST

17 Nov 2022

Contributed by Lukas

Verizon Holiday, DMAIL Blunder, 5 Integrated Mistakes

17 Nov 2022

Contributed by Lukas

By Bots, For Bots – Fishburne, Cockermouth Provenance – Ritson

17 Nov 2022

Contributed by Lukas

Verizon Holiday, DMAIL Blunder, 5 Integrated Mistakes

15 Nov 2022

Contributed by Lukas

John Lewis ’22, UK Fundraising, Telling Stories-Huey

11 Nov 2022

Contributed by Lukas

BountyBar, Election TV Down 30%, UK Charity DMAIL Successes

10 Nov 2022

Contributed by Lukas

Brewdog, Digital Fatigue, FOL (Fear of Loss) Motivation – Gould

09 Nov 2022

Contributed by Lukas

Stupid Laws, Musk GOP, E-D-Mail Webinar, Lift Note-Huey

08 Nov 2022

Contributed by Lukas

Spray & Pray-Fishburne, Ad Never Ran, Tricking Google Analytics-Fou

07 Nov 2022

Contributed by Lukas

ASDA Buddy the Elf, “Quotation Marks”?

04 Nov 2022

Contributed by Lukas

Rising Customer Acquisition Cost Forces Change, Embrace MAIL & Catalog Keys-Huey

03 Nov 2022

Contributed by Lukas

Decisions, Decisions-Fishburne, AI Decisions, Drowning in Data ’95

02 Nov 2022

Contributed by Lukas

Cross-Disciplinary Learning, Why DirectMail Volume is Increasing

02 Nov 2022

Contributed by Lukas

Katy Wears Legos, Mix-Message-Measure, What About Retention

02 Nov 2022

Contributed by Lukas

Ryan Wallman on Shiny Objects, Call to Inaction & Med Marketing

31 Oct 2022

Contributed by Lukas

Pat the Printer, Radius Mail, DMail Digital Integration

31 Oct 2022

Contributed by Lukas

Truss Resigns, CMOs Go Solutions, Marketers Need Tim, Response Up 25%

26 Oct 2022

Contributed by Lukas

Overstock, Levenger, Is Print in Your Future-Lett

25 Oct 2022

Contributed by Lukas

Fishburne 20yrs of Markeing Evolution, DMail Response Science-Gould

24 Oct 2022

Contributed by Lukas

Sequel DMAIL Benchmark Report

24 Oct 2022

Contributed by Lukas

Navistone Wiretapped, 86% Increase DMAIL

20 Oct 2022

Contributed by Lukas

WhatsApp, Print Capitulation, Urgently Innovate

20 Oct 2022

Contributed by Lukas

Fear of Recession -Fishburne, Them Apples, 4 Questions You MUST Ask-Huey

18 Oct 2022

Contributed by Lukas

Meta Urges Supernatural Dismissal, Did Direct Marketing Swing the Election?

17 Oct 2022

Contributed by Lukas

Dole Vs Junk, Phone Older Customers

14 Oct 2022

Contributed by Lukas

Andrew Ettinger on A/B Testing

14 Oct 2022

Contributed by Lukas

Head Over Wheels, Big Advertisers Cut, Die ROAS Die – Roach

12 Oct 2022

Contributed by Lukas

BK ‘You Rule’, Political Papers, Small Changes-Big Results-Huey

12 Oct 2022

Contributed by Lukas

Agency Names-Fishburne, Essential Acronyms, Black Friday DMAIL

10 Oct 2022

Contributed by Lukas

Mice Forget Eating, Ritson’s MKT Budget Recipe

10 Oct 2022

Contributed by Lukas

WFH Helps People with Disabilities, DMAIL Marketing Guide

10 Oct 2022

Contributed by Lukas

UK Rewrites GDPR, EU NEW E-comm Rules

05 Oct 2022

Contributed by Lukas

Productivity Paranoia, Kochava vs FTC, MAIL is a Good Bet

04 Oct 2022

Contributed by Lukas

The POWER of TOUCH, Neuroscience and MAIL

03 Oct 2022

Contributed by Lukas

Back to Office-Fishburne, The Purpose of Purpose-Ritson & Stanley Tam

26 Sep 2022

Contributed by Lukas

Personalization & Privacy – Adweek (DMAIL may solve it!)

22 Sep 2022

Contributed by Lukas

Scented DMAIL, Direct2Consumer Pricey & Profitable

22 Sep 2022

Contributed by Lukas

A Bad Question?, Something Extra-Huey

22 Sep 2022

Contributed by Lukas

Pay Attention to Attention -Ritson, Surprising Rise of DMAIL

21 Sep 2022

Contributed by Lukas

Procurement -Fishburne

19 Sep 2022

Contributed by Lukas

What is Direct Marketing?

14 Sep 2022

Contributed by Lukas

The Queen is Dead…, Gunderson #1 Direct, Brand Guidelines

10 Sep 2022

Contributed by Lukas

FruitFlies, Dmail Efficiently, Too Much ROI

08 Sep 2022

Contributed by Lukas

Football Fun, Scale-able Travel Direct Mail

08 Sep 2022

Contributed by Lukas

Social-Media Lifecycle-Fishburne, Private Label-Ritson

07 Sep 2022

Contributed by Lukas

Shocking Digital Ad News, CCPA, Bots & Testing Corning-Huey

04 Sep 2022

Contributed by Lukas

Gorbachev Pizza Hut, Best DMAIL ’22, Personalization is Impossible

03 Sep 2022

Contributed by Lukas

Larry The Cat, #KeepTheGrey, Williams-Sonoma UP, What ‘no’ Means

31 Aug 2022

Contributed by Lukas

Serena Williams, People Pay Attention, Online Leads w/Dmail

31 Aug 2022

Contributed by Lukas

AI Content-Fishburne, Alternate Paper

29 Aug 2022

Contributed by Lukas

Marketing Efficiency, 3 Big Things Pessimists Miss

27 Aug 2022

Contributed by Lukas

Heinz AI, Own Anchor, DMAIL Growth

25 Aug 2022

Contributed by Lukas

DMAIL Testing – Huey, Sexist Salience – Ritson

25 Aug 2022

Contributed by Lukas

Kevin Bacon EE Data, PIGS Marketing-Penn

23 Aug 2022

Contributed by Lukas

Algorithm Anxiety-Fishburne, DMAIL vs eMail

22 Aug 2022

Contributed by Lukas

Brian DeLaite Interview on Retargeting, Paper and Printing

22 Aug 2022

Contributed by Lukas

AI Comedy, 15 Copy Tips, Value Proposition -Huey

18 Aug 2022

Contributed by Lukas

Teen Screen Time, Teens Flee Facebook

17 Aug 2022

Contributed by Lukas

Ritson on TikTok, TickTok Design, AI and Ads

16 Aug 2022

Contributed by Lukas

CheeseString, Paper or Plastic, OptOut, Customer Retention

12 Aug 2022

Contributed by Lukas

Moen Midas, MKTRs More Careful, Restaurant DMAIL, Programatic Mail

11 Aug 2022

Contributed by Lukas

Don McMillan, DMAIL FREE Seminars, Paper Shortage, Conservative DMAIL

10 Aug 2022

Contributed by Lukas

Gen Alpha – Fishburne, Amazon Ring, Gen MAIL Strategies

09 Aug 2022

Contributed by Lukas

Ad Execs, QR on TV, Pareto Print Sales

09 Aug 2022

Contributed by Lukas

Quill, Lollipop Arbitrage, Sell Print with Your Profile

08 Aug 2022

Contributed by Lukas

Mark Hamill Jack-in-the-Box, Direct Response, Retargeting MAIL

03 Aug 2022

Contributed by Lukas

Flat Eric, Anti-Paper Greenwash, Sleep-Number, DMail Pass-Along – Gould

03 Aug 2022

Contributed by Lukas

Data ‘Driven’ – Fishburne, LOB Direct Mail Survey

01 Aug 2022

Contributed by Lukas

Bojangles, Strong B2B Copy, D2C DMail

01 Aug 2022

Contributed by Lukas

Ryan Reynolds A&W, Cookie’24, 3D Marketing

28 Jul 2022

Contributed by Lukas

T-R-Us & Macy’s, DMail in INS MKT, 5 Print Sales Strategies

27 Jul 2022

Contributed by Lukas

Back-to-School Rap, Inflation and What Digital Marketers Should Know (About DMAIL)

26 Jul 2022

Contributed by Lukas

Fonts Matter, Inflation Segments, Personalization NO!

25 Jul 2022

Contributed by Lukas

DMAIL & Marketing to ENGINE, Why DMAIL Goes BAD, Copy To The Point

22 Jul 2022

Contributed by Lukas

CindyCrawford, Acquisition Costs Climb, Catalogs Relevant

22 Jul 2022

Contributed by Lukas

White Claw Chill, Privacy vs Targeting, Scratch & Sniff

20 Jul 2022

Contributed by Lukas

Gunderson, MLB Creative, Relating to Your Designers

20 Jul 2022

Contributed by Lukas

Same-Day Fishburne, Quantify Desire

18 Jul 2022

Contributed by Lukas

Ivanna, 4 DMail Tactics, Mail NOT Dead, DMAIL Generated Names

15 Jul 2022

Contributed by Lukas

JohnWest, Prime Day’22(2), Data-Driven Needs AI

14 Jul 2022

Contributed by Lukas

Prime Day’22, Twitter Culling, Data Insights

13 Jul 2022

Contributed by Lukas

Yorkshire Tea, DSA DMA, Brand Love-Ritson

12 Jul 2022

Contributed by Lukas

Creative Feedback-Fishburne, FOMO in DMAIL, FOMO TrustPulse

12 Jul 2022

Contributed by Lukas

Minion Memes, Sport Coats Back, Men’s Warehouse & Teaser Copy

08 Jul 2022

Contributed by Lukas

DMAIL Global, Printing in Africa, DTC in MAIL, Dinner & MAIL

06 Jul 2022

Contributed by Lukas

Underwater Pub, Snippets & Cobden on Covid Cataloging

05 Jul 2022

Contributed by Lukas

Tootsie Pop Licks, Print Sales ‘deals’-Parker, Levels of Personalization – Yu

01 Jul 2022

Contributed by Lukas

S&W ‘Who We ARE’, Google Sneaky Opt-Ins, Targeting The DNWT

30 Jun 2022

Contributed by Lukas

Data-Driven-Fishburne, Data, AI and ML

24 Jun 2022

Contributed by Lukas

3-Fries-Box, Test Headlines, Losing Marketing Control

21 Jun 2022

Contributed by Lukas

DMAIL Lists, Integrated MAIL, Impostor Syndrom-Ritson

20 Jun 2022

Contributed by Lukas