Ep 49What would you do if you were asked to leave your college and your punishment was to work in your parent’s restaurant and go to Italy for 28 days to visit wineries. Would you go? You better believe that is what today’s guest Paul Greico did and it set a chain of events into motion that would ultimately culminate in Paul becoming the founder and owner of the punk inspired wine bar, Terroir Tribeca in New York. Paul is dropping all the tea when it comes to owning a wine bar and running it in an unconventional way.How unconventional? Well, one summer he only served Riesling. Yep that’s it and since then he’s done something Riesling inspired every summer. He’s coined it “The Summer of Riesling”.Paul is going beyond just the glass of wine in this episode. In fact he thinks the whole idea of describing wine by its acidity, body, and aromatics is ridiculous because it’s so subjective! He’s diving into the emotional connections of wine, the historical significance of wine and sharing misconceptions when it comes to wine prices in restaurants. So, if you are ready to reflect on the significance of storytelling, emotional connections, and unexpected pathways within the world of wine, grab a glass of wine and press play!Episode Highlights:The story behind Terroir Tribeca in New YorkFocus on experience and celebration of food and wineThe subjective nature of wine tastingStorytelling in wineTransformational aspect of wineMisconceptions behind restaurant wine pricingHow wine and music are similarWhat is the “Summer of Riesling”?Generational change in wine drinkers Connect with Paul:www.wineisterroir.comWhat did you think of the episode? Text me!Don't Forget to Download my Free Wine Tasting Guide! - https://www.corkandfizz.com/free-wine-tasting-guide Connect with me:Cork and Fizz - https://www.corkandfizz.com/Instagram - https://www.instagram.com/corkandfizz/Facebook - https://www.facebook.com/corkandfizz/Email - [email protected]

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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