Anna Marthur a psychotherapist, author, podcaster and and mum of three, and in this episode Anna takes me on her journey from early entrepreneurial pursuits to her career in psychotherapy, and building her personal brand online, which started entirely by accident. Anna shares real truths on the difficulty of monetising the work that she started on Instagram for free, as well as offering insights on managing anxiety, the importance of accepting support, and overcoming perfectionism, and we also delve into themes from Anna's latest book, 'The Uncomfortable Truth,' on confronting life's greatest fears, including failure, not being liked, and death. Anna offers practical advice for mums and her warmth comes through in spades. So much to take away from this conversation. Find Anna's website here. Find Anna on Instagram here. Don't forget to join the conversation with me on Instagram here. -------------- Thank you so much to Tapd for supporting this episode. Tapd is an EFT Practice run Denise Hanrahan. More commonly known as Tapping, EFT stands for Emotional Freedom Technique and is an amazing way to lower everyones favourite stress hormone - cortisol. It is also brilliant for dealing with anxiety, grief, panic attacks, even creative blocks. It could be the somatic practice you need to get yourself 'unstuck'. For more info, check out tapd.co, or DM Denise on insta here. Listeners will also benefit from a 20% discount on any one to one session. Use code 'business' when booking. ------------------ Episode Highlights 01:12 Meet Anna Martha: Psychotherapist and Author 01:59 Anna's Early Work Experiences 03:07 The Influence of Family and Financial Struggles 06:08 Choosing a Career in Psychology 09:46 Transitioning to Psychotherapy 14:05 Building a Personal Brand on Instagram 21:20 Monetizing and Expanding Reach 28:53 Monetization and Accessibility 29:27 Supporting Mothers: Accepting Help 31:27 Perfectionism and Motherhood 34:27 Introducing 'The Uncomfortable Truth' 35:45 Embracing Life's Uncomfortable Truths 45:32 Balancing Work and Family 53:51 Reflecting on Career and Personal Growth 56:44 Conclusion and Final Thoughts

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