The Betting Platform Rivalry Looming Over the Super Bowl

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Previously titled “The Betting Platform Rivalry Looming Over the Superbowl” — renamed by the publisher on Aug 3, 2026

WSJ Tech News Briefing 12 min 5 speakers 4 chapters transcribed
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What are the current challenges facing software stocks in the AI era?

Unknown 0:00
AI is transforming industries, but the data centers powering it require more energy and water than ever. At the break, join Christoph Beck, Chairman and CEO of Ecolab, for insights on using water effectively while safeguarding this critical resource for future generations.
Katie Dayton 0:19
Welcome to Tech News Briefing. It's Tuesday, January 27th. I'm Katie Dayton for The Wall Street Journal. Today, after a long run as a Wall Street darling, software stocks are no longer flying as high as they once were. And unsurprisingly, AI has a lot to do with it. We find out what the future holds for the likes of Salesforce and ServiceNow. Then, prediction market companies like Kalshi and Polymarket are using a legal loophole to allow wagering on sports outcomes everywhere, which has them going toe-to-toe with more traditional sports betting platforms. We'll be taking a look at what this very modern heated rivalry means for the future of gambling. But first, when artificial intelligence emerged as a force to alter the way business is done, many thought software companies would be some of the biggest beneficiaries of the tech.
Katie Dayton 1:12
But for investors, the vibe seems to have shifted. Software stocks, including Salesforce, Adobe, and ServiceNow, have dropped by at least 30% since the beginning of last year. Increasingly, investors are concerned about how the sector could be upended by AI companies. WSJ reporter Sam Goldfarb has been keeping an eye on this trend and is here to tell us what's going on. So, Sam, in a world where every company at some point said it was a software company, who are we talking about here? Which stocks are appearing as some of the biggest losers in this software slump?
Unknown 1:46
So basically all of them, some big names are Salesforce, Adobe, ServiceNow. But really there's like countless number of software companies, both publicly traded and those that are owned by private equity companies, companies that are midsize and had... loans that were broadly syndicated to investors and then a lot of companies that were lent to by these private credit companies and who are smaller. So it's like anywhere from tiny companies that were handling the billing issues for yoga studios to the big giants like Salesforce.
Katie Dayton 2:21
And how rapidly has this decline in interest taken place?
Unknown 2:24
So it's happened gradually starting around the beginning of 2025. Beginning of 2025 is actually when the term vibe coding was like invented and the downturn sort of coincides around with that. There was a lot of talk about just how easy it was to write software With these AI tools, AI can do what a junior software coder has been able to do. So that just makes it a lot easier to create software with fewer people. So stocks started to gradually decline. And then there's been more sharp declines this year because of the release of Anthropix Cloud Code, which just seems to be an especially powerful tool for writing software.
Katie Dayton 3:08
Has there been anything else going on in the economy or in the tech industry at large that might also have rocked software?
Unknown 3:16
Even before the AI concerns, software companies had taken a bit of a hit or software stocks from when rates rose in 2022. So it was really before 2022 that was the boom times for software stocks and software lending. That's when rates were super low. And also that was like the pandemic when there was the shift to remote work. And that seemed to be good for various types of software. As we all went more online, the rising rates hurt stock valuations generally in software stocks in particular and also made it more expensive to borrow. So that preceded the introduction of the AI risk, which only exacerbated those concerns.
Katie Dayton 3:59
Where do analysts think the industry will go from here? Are they predicting the end of software's reign as we know it? Or is there a more optimistic take out there?
Unknown 4:07
Even though there's been this almost uniform decline in stock prices, a lot of people just don't think that AI should be the death of software generally.

How are prediction markets changing the landscape of sports betting?

Unknown 4:17
A lot of people think that there should be some companies that even benefit from this trend that are able to use AI to

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