Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Hala Taha: Unbeatable Marketing Strategies for Scaling a Multi-Million-Dollar Podcast | YAPLive
12 Sep 2025
When Hala Taha started her podcast as a side hustle, she struggled with the same challenges most creators face: low discoverability, no clear path to monetization, and limited marketing know-how. Determined to succeed, she mastered the business side of podcasting by learning SEO, social media growth, and sponsorship strategies. This transformed Young and Profiting into a top-ranked show and led to the launch of YAP Media Network. In this episode, Hala joins Lori Harder on the Girlfriends & Business event to share unbeatable marketing strategies for transforming a podcast into a profitable business. In this episode, Lori and Hala will discuss: (00:00) Introduction (02:00) Hala's Origin Story and Podcasting Journey (09:00) Podcasting Evolution and Digital Trends (11:44) Video Marketing Strategies and Podcast SEO (17:08) Secrets to Ranking High on Apple Podcasts (19:36) Effective Podcast Monetization Strategies (23:40) Podcast Sponsorships and Marketing Conversions (27:46) Networking and Guest Booking Strategies (30:38) Q&A: Mastering the Business of Podcasting Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She’s the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Airbnb - Find yourself a cohost at airbnb.com/host Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING Shopify - Start your $1/month trial at Shopify.com/profiting. Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting Open Phone - Get 20% off your first 6 months at OpenPhone.com/profiting. DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting SKIMS - Shop SKIMS Fits Everybody collection at SKIMS.com Policy Genius - Secure your family’s future with Policygenius. Head to policygenius.com/profiting Masterclass - Get an additional 15% off any annual membership at https://masterclass.com/profiting BitDefender - Save 30% on your subscription at bitdefender.com/profiting Resources Mentioned: Hala’s Podcast, Young and Profiting: bit.ly/_YAP-apple Hala’s Agency, YAP Media: yapmedia.com Earn Your Happy by Lori Harder: bit.ly/EYH-apple Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, LinkedIn, Instagram, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Content Marketing, Online Marketing, Marketing Podcast
Full Episode
Yeah, fam, as you may know, I'm a total fashionista. I love clothing. It is my favorite way to express myself. I love putting together outfits. It is one of my favorite hobbies, fashion. I just love it. And when it comes to buying my clothes, there's really only one place I shop. For the last three or four years, I literally have bought all of my clothes from Revolve.
whether it's buying a gown for a wedding, work clothes, going out, dancing clothes, bikinis for vacations, vacation outfits, all of my clothes are from Revolve. And Revolve is so amazing because they've got so many brands. They've got 1,200 different brands from really established labels to up-and-coming brands. And I just love discovering these new brands, trying these clothes.
It's always so high quality. Their shipping is just so fast. They've got overnight shipping, two-day shipping. It's one of the best high-quality stores that I know of that actually provide quick shipping. So if you need something in a pinch, Revolve is definitely your go-to. Whether it's a weekend away or a big night out or a style refresh, your dream wardrobe is just one click away.
Head to revolve.com slash profiting and shop my edit to take 15% off your first order with code profiting. That's fast two-day shipping, easy returns. It's literally the only place you need to shop from. It's the only place that I shop from. That's revolve.com slash profiting to shop my favorites and get 15% off your first order with code profiting.
This offer ends November 9th, so happy shopping and get to it. When I started my podcast, I didn't think you could even monetize a podcast. I had no website. I had no logo, nothing. My first client was $700 a month. And then everything sort of shut off for me. And I was like, okay, I just got to be a normal girl. Let me go into corporate.
Four years into my corporate career, I started Young and Profiting Podcasts. I really figured out how to monetize podcasts, the business behind it. People are highly engaged when they listen to podcasts. People are multitasking. They're driving. They're working out. They're doing dishes. They're doing something on autopilot with their body. And their mind is completely focused on you.
You literally are in the top of the charts. Your podcast is number 65 out of all podcasts in the U.S., which is crazy. And you're number three in both business and entrepreneurship today. So what's the secret behind ranking high on Apple Podcasts? Okay, well, first of all...
Yeah, fam, would you believe me if I told you that six years ago when I boldly declared that I'd build the biggest self-improvement podcast network in the world, that I actually had no idea how podcast networks even worked? That audacious dream became a reality. And in this episode, I'm sharing exactly how I made it happen.
I was honored to speak at Lori Harder's Girlfriends and Business event where I broke down how to dominate the podcasting game. Now all the podcasters I used to look up to like Jenna Kutcher, John Lee Dumas, and Lori Harder herself are in my podcast network.
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