Beyond the Hype: What You Really Need To Know About Using AI and ChatGPT in Your Business

Today’s episode of the podcast is an interview with Suzanne Frear, where we take a deep dive into the pros and cons of using Generative AI, such as ChatGPT, to create content for your business. Suzanne is a Creative Copywriter working with passionate small businesses. She helps makers, bakers and motivators shine on the internet and connect with their audience. KEY TAKEAWAYS COVERED IN THE PODCAST The privacy concerns you need to consider when using AI generated content The impact AI generated content has on your SEO The limitations and potential for deception and bias, when using AI generated content   I’d love to hear what learnings or light bulb moments you take away from today's episode – please do come and connect with me over on my social media and let me know. LINKS TO RESOURCES MENTIONED IN TODAY’S EPISODE Check out Suzanne's 'Things You May Not Know About Chat GPT' Blog Join Suzanne's Email List Check out the Dream Business Club Page that Suzanne wrote the copy for Connect with Suzanne on Instagram and LinkedIn Connect with Teresa on Instagram, LinkedIn, Facebook or Twitter Transcript Teresa: Hello and welcome to this week's episode of the Your Dream Business Podcast. And as always, I am your host, Teresa Heath Wareing. But there's a bit of a difference today. After having a, almost a year, I think it was just short of a year off doing interviews, they're back. And I basically got a bit bored of doing episodes on my own and not talking to other people. And also I am limited in the things that I can talk about. Now, obviously I can talk about a ton of stuff because I've been in this business for a long time and I do my own marketing and all that jazz. But there are things that obviously I am not expert in. So although I could probably give you the headline stuff on it. Actually, I need to bring in some experts. So I have started by picking some of my most favorite people who are not only amazing at what they do, but also happen to be awesome people as well. So please welcome to the podcast today, the amazing Sooz Frear. Suze, how are you doing? Sooz: I'm really good. Thank you very much for having me on. Teresa: Oh, my pleasure. I am really excited to have you here now. Sooz has been in my world a little while and what's kind of exciting about her is that her business is fairly new and I've been with her since the beginning, which is quite rare for me. I don't often get to work with people from the very beginning. So tell us a bit Sooz, about what you do and how you got to doing the thing that you do now? Sooz: Okay, so I am a creative copywriter, so I work with...

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