How To Have An Incredible Launch With Small Numbers with Mary Hyatt

KEY TAKEAWAYS COVERED IN THE PODCASTIt’s important to remember that you can’t heal your own sick mind with your own sick mind. Sometimes an outside perspective, such as a coach, is all you need.Remember, you are exactly where you need to be.If you’re working with a coach, you need to be as open and honest as you can be. It’s not going to be an easy process so you need to feel happy with who you’re working with.There is a myth that if you have more followers, you’re going to sell more products and make more profit. At the end of the day it doesn’t matter about the numbers, it matters who is opening your email and buying into your products and services.A great way to forget about the numbers is to forget about your ego. You don’t need to brag about the numbers you have to others in the industry, you need to focus on the people you are directly affecting.If you’re better connected to your customers and clients, you can offer higher ticket items.Remember, a sale never happens outside of a conversation. You need to think about who would benefit from your products and services and talk to them.People want you to be human.Ensure you’re giving your followers value and that they trust you.You don’t need a big successful launch like everyone around you.100 devoted fans is better than 1,000 unengaged followers.THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…Love the people that are already supporting you. Nurturing the people that are in your DMs, commenting on your photos and replying to your emails is the best possible way to ensure a successful launch.HIGHLIGHTS YOU SIMPLY CAN'T MISSIntroducing Mary Hyatt – 07:12How Coaching Can Benefit You – 13:44Launching A Product with Small Numbers – 20:50Nurturing Your Small Numbers – 25:00Getting Personal – 39:45Forgetting About the Numbers – 50:00LINKS TO RESOURCES MENTIONED IN TODAY'S EPISODEMary Hyatt CoachingMary Hyatt InstagramMary Hyatt FacebookTranscript below Hello and welcome to this week's episode of the podcast. I hope you're well, and I hope you came back after last week's slightly crazy episode. I apologise. I'm on form, now, she says. Let's see. Anyway, I can't mess up too much, because it's an interview, and it's already been recorded, so hopefully it should be fine.This week I am interviewing the super lovely, and my very dear friend, Mary Hyatt. I've known Mary now for a couple of years, and I want to explain to you, although I'm a wee bit embarrassed, to tell you how on earth I met Mary, and how I started working with her, and then how we became good friends.Basically, trying to think of where it started. Okay. Some time back, a few years back, I decided that I'd seen lots of different coaches, and I'd started to discover what coaching was about. I was thinking to myself that maybe this is what I needed, because I was one of those people, well, I know what to do. I know how to launch things, and market things, and I know how to put together memberships and courses, and all that sort of thing, and I had done it with loads of clients. I couldn't work out why I wasn't doing it for myself, and what was stopping me.The thing that was also getting frustrating was, sometimes even though I knew what to do, I'd get to my desk, and I wouldn't do it. Or I would not feel motivated to do it. I just knew that I needed some kind of help, but it wasn't necessarily help in how to do things, because I knew that. I started looking in the coaching, and thinking about it, and I have to say my experience, which I do mention on the interview, but my experience of coaches tended to be more your traditional business coach, or business consultant.When I first started my

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