Looking At The Future Of Voice Marketing and Flash Briefings with Chelsea Peitz

Key Takeaways Covered In The PodcastFind a social media platform and not matter what people say, use it. Find your niche and know where your audience are.The world of voice is barely beginning, and we still don’t know what’s going to happen. As things develop, voice activated devices will become smarter and will be able to suggest things to you based on your habits and conversations. Whilst it’s not for everyone, it is going to grow to become an incredible tool.Flash briefings are effectively mini podcasts that you can set up to play each day, depending on who you’re subscribed to. All you need to listen is the Amazon app. Effectively, it’s a quick and easy way to hear news, quick tips and advice.Flash briefings are designed to be daily, but you can record them in batch and schedule them to go out.As flash briefings become more popular, they’re going to become an incredible source of content for people that want short-form information that they can listen to daily.No matter what industry you’re in, you need to remember that there is a human being at the end of your sale.When it comes to being first to market, it’s important to remember that you can be great at any platform no matter when you join. Whilst there are benefits to being one of the first, you need to think about what works best for you.Does your brand have a sound? Whilst you will have already focussed on the look of your brand, focussing on the sound is also important. When you start doing flash briefings, let people know why they need to listen and how they can listen. Although they can’t engage with you directly, you can lead them to a place to interact in you briefing.THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…There are a lot of things that you won’t understand yet, and that’s okay. There’s beauty in learning how to do something for the first time, no matter how hard it is. Know no matter what, you can take the lessons you’ve learnt from other aspects of your life to help you grow.Highlights You Simply Can’t MissIntroducing Chelsea – 08:24Using Technology to Grow Your Business – 14:00How to Use Voice Marketing – 21:00Flash Briefings 28:05Tips for Adopting New Technology Early 35:30Analytics for Flash Briefings - 39:30Links to Resources Mentioned in Today’s EpisodeTed TalkRepurpose.ioChelsea Peitz InstagramChelsea Peitz BookTranscript below Hello and welcome to this week’s episode of the podcast. How are you today? It’s been quite a week for me. Almost like a few things have been happening over these last few weeks where it’s really helping me focus and think and think about the direction I’m going. There was a couple of updates I want to let you know about before I head on in today’s podcast. So the first thing is, I talked to you previously about how I really enjoy talking around all aspects of digital marketing and how you can market your business and how you can grow a business and what it’s like running a business and just all that kind of side of it. And I really enjoy talking about it and I got some good feedback where people said yeah great. They liked the episodes where we check in some different things as well as obviously the episodes around social media. So I have a question for you and I’d really like your feedback so come on DM me over on Instagram or Twitter or wherever you want to find me. Teresa: I’m thinking now, do I need to change the name of the podcast? I know that the name in...

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