This week’s Small Business Superstars is Sally How from How Fine Designs.A little bit about Sally’s amazing business…Sally is a sustainable jewellery designer who creates meaningful jewellery that is eco-friendly and longer-lasting.What one marketing thing made a difference to their business? Pinterest - a really powerful search engine and amazing for SEO purposes. Some live pinning, some scheduled pinning. Pin things your target audience would like and that are in line with your brand. Pinterest loves it when you are pinning consistently.What difference did it make to them and their business? Pins are evergreen and being rediscovered 3 years later. Went from 9,000 followers to over 180,000 monthly views!! Driving traffic to website and creating sales.Where you can find SallyWebsite: www.howfinedesigns.comInstagram: @HowfinedesignsFacebook: @HowfinedesignsPinterest: How Fine DesignsWant the full transcript? click here!
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