The business mistakes and lessons I have learnt so you don’t have to!

In today’s episode of the podcast I talk about the things I did in my business that failed! Often we don’t like to admit failures or talk about them, but it’s important to look back on these failures so we can take lessons from them. I tell you some of the failures I have experienced in my business and what I learnt from them.   KEY TAKEAWAYS COVERED IN THE PODCAST   When you don’t know who your perfect customer is or what you offer you will end up saying yes to things or working with people who are not a good fit for you. You have to get clear – this is who I work with, this is what I do and this is what I’m really good at. Don’t be afraid to say no if something doesn’t align with you. Don’t let your mindset and the fear of failing stop you from starting or launching something – just go for it! Don’t just build your email list and then not email them. When it comes to launching – look at what happened last time and what went well and review/duplicate it. Focus on your mindset and work on it.   THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…   You don’t need to re-invent the wheel every single time.   HIGHLIGHTS YOU SIMPLY CAN’T MISS   The things that failed in my business and what I learnt from them   RESOURCES MENTIONED   Build My List Course Dream Business Club Free download – Mindset hacks for small business owners   TRANSCRIPT   Hello and welcome to this week's episode of the podcast. How are things? So today for me is podcast batching day. I am now getting super organized again. Oh, it feels so good, so, so good to get ahead and batch. My earnest light problem is I've been doing a detox as I record today. And it's affected my voice because I don't know about you. I know someone else's like this whenever I do anything, or if I ever get ill, always go straight to my voice. And I think it's because I use it so much, uh, much to my husband's dismay probably, but it always goes to my voice. So I'm a little bit croaky, but I'm way better than I was. For these next couple of episodes. If you hear me a bit croaky, this might be why. So today we have a solo episode and I've decided that today I'm going to talk about the things that I did in my business that failed. Because I think lots of us don't like to talk about failing. We don't like the idea of failing. We don't want to fail. It doesn't feel nice. It's a bit embarrassing, to be honest, when you fail or I find it a bit embarrassing. But it is so part of our business journey, it's unbelievable. I don't know a single business owner that hasn't failed at something. And there are a million amazing quotes out there that talk about the fact of, you know, if you're not failing, you're not trying, you know, that failing's better than doing nothing, you know? I can literally like give you a million if I tried. So I want to talk about some of the places I failed, but the most important bit about this episode and generally about failing is the fact of what you learned from it or what came from it. So there's always that thing of, you know, you didn't fail, you just learned, you know, you either win or you learn and that's it. And I think it doesn't always feel that good. It doesn't always think, you know, I don't always fail and go, "Woo, brilliant. Look...

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