Over the last few years I have taken lots of advice from the amazing photographer and business strategist, Jasmine Star. Jasmine’s advice has been valuable to the way I use Instagram and how I grow my account, changing the way in which I see the platform today. This week’s episode will look at exactly how you can do the same, learning as much as we possibly can about smashing one of today’s most difficult social media platforms. KEY TAKEAWAYS COVERED IN THE PODCAST Even though things are portrayed as very happy go lucky on Instagram, it’s important to know that often that’s not always the case. Remember that everyone started with zero followers, the important thing is that even when they thought no one was listening, they showed up and invested their time into the platform.' Do you only post when you remember? Do you only post when you have something to sell? Do you only post when you’re on vacation? This means you’re ON Instagram, not USING it. Using Instagram means you have a strategy, you categorise your photos, your respond to every single comment or DM and you start conversations yourself. When it comes to IGTV, it’s better to get started when nobody is doing it, rather than when the market is saturated. If you’re going to be creating IGTV videos, people do not want to turn their phone. This may mean you need to change the way you shoot or edit your video content. If your content isn’t been seen, it’s not the algorithm, it’s you. THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE… It’s important to remember that Instagram isn’t an overnight success, it takes a lot of time and dedication to build a successful account. Social media isn’t something that will bring you quick results and if you’re not in it for the long run, find out what is better suited to your business. HIGHLIGHTS YOU SIMPLY CAN'T MISS Introducing Jasmine Star – 03:37 Using Instagram As A Tool to Grow Your Business - 11:55 Are You Using Instagram, or Are You on Instagram? - 15:20 IGTV – Is It Worth It? - 24:41 Jasmine’s Top Tip for Instagram Success - 34:20 What’s to Come for Jasmine Star -39:30 LINKS TO RESOURCES MENTIONED IN TODAY'S EPISODE Jasmine Star Instagram Jasmine Star Website Social Curator Transcript below Hello and a really warm welcome to this week's episode of the podcast. How have you been? I hope that your week has started well, if it's Monday. Obviously, I know people listen on various different days, but obviously this does come out on a Monday. So if you are listening on a Monday, I hope that you're having a great start to your week. So this week, I'm gonna dive straight in and talk about the interview we've got for this week's episode, because it's so good. And I know I say that every week, but honestly, I wouldn't bring them to you if they weren't good and this one is one of my favourites. Because this is just someone I've been trying to get on the podcast for a little while. She's been really busy. So I am so glad, I can finally tell you that I have Jasmine Star on today's podcast. And Jasmine is such an amazing person to listen to, to take advice from, to hear her story. I joke during the podcast that Jasmine is an amazing storyteller and she sort of laughs and says, "Okay. No pressure then." But she is and I've watched loads of her things. She does a lot on Instagram TV, she does a lot video-wise and...

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