Are hidden money beliefs holding your business back? In this transformative episode, we uncover how financial anxiety might be the invisible barrier between you and the business you're meant to lead. In this powerful conversation, Lisa McGuire is joined by Brian Rump – a former commercial banker turned business coach, certified hypnotist, and expert in financial trauma. They dive deep into how inherited money stories shape our business decisions, why financial anxiety keeps entrepreneurs playing small, and the practical steps to rewrite your relationship with money from the inside out. If you've ever felt that knot in your stomach when talking about pricing, investing in your business, or making financial decisions, this episode offers the clarity and permission you need to transform fear into confidence. Key Takeaways Why every business problem is often a money problem in disguise How financial trauma gets passed down and shapes your business decisions without your awareness The surprising connection between marketing blocks and money fears Why shame around money is learned—and how to unlearn it How hypnosis can rewire deep-seated financial beliefs The freedom that comes from questioning "shoulds" in your business Why hustle culture formulas don't work for everyone The difference between having money and having financial confidence The stories you tell yourself about money aren't facts—they're just stories. And like any story, they can be rewritten. Awareness is your starting point, and from there, you can begin building a business—and a life—rooted in confidence, abundance, and truth. Don't stay stuck in outdated narratives. Rewrite your money story. Your future self will thank you. Your Passion, Purpose, and Personal Brand podcast helps leaders and entrepreneurs break free from fear-based conditioning and step confidently into their authentic expression and impact. New episodes every Tuesday. CONNECT WITH BRIAN LinkedIn Profile: https://www.linkedin.com/in/brian-rump-business-coach-and-teacher/ Instagram Profile: https://www.instagram.com/moneystoryrewrite/ Website: https://brianrump.com/ Financial Anxiety Quiz: https://brianrump.com/financialanxietyquiz CONNECT WITH LISA Sign up for Lisa's "so much more" newsletter to get your digital copy of The Perfect Plan by Don Barden. https://www.thediyframework.com/so-much-more-subscribe Next Steps to the New You: https://go.lisamcguire.com/next-steps-to-the-new-you Instagram: @iamlisamcguire Facebook: @iamlisamcguire LinkedIn: https://www.linkedin.com/in/lisa-mcguire/ YouTube: https://www.youtube.com/@iamlisamcguire Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

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