Stop Applying. Start Positioning: The Career Strategy That Lands with Lori Lawrence

Ready for a soul-stirring mix with strategy? That's what's packed into this episode of Your Passion, Purpose & Personal Brand when Lisa McGuire sits down with the dynamic Lori Lawrence, Founder of Next Chapter Career Coaching. Lori is a former Fortune 50 leader turned career reinvention coach who's helping mid-to-late-stage professionals land high-paying roles without sacrificing their authenticity or dignity. At a time when job searches are more competitive than ever—and ageism looms large—Lori brings hope and hard truth. With 28 clients placed in six-figure roles in under a year, her framework isn't just effective—it's transformational. Lori dives deep into how tenured professionals can stop spinning their wheels, shift from fear to fierce clarity, and own their unique ROI in today's market. She shares her 5-pillar framework that helps clients get hired fast—not by flooding job boards, but by reframing their brand, mastering executive presence, and networking with surgical precision. If you've ever questioned your value after a layoff, doubted your relevance, or struggled to speak confidently about your next chapter—this episode is for you. Prepare to rethink everything you know about job searching, confidence, and career reinvention. Key Takeaways: Old school job search tactics no longer work—it's time to lead with clarity and intentionality. Tenured professionals must define a personal brand that aligns with who they are now, not just who they've been. Structure, routine, and mindset matter more than most realize during a job transition. Networking isn't about schmoozing—it's about strategic connection with decision-makers. Overcoming ageism starts with owning your energy, enthusiasm, and experience—out loud. You're not selling yourself—you're positioning yourself as the solution. Interviews should be treated like business conversations, not interrogations. The shift from "I need a job" to "Here's how I add value" is a game-changer.   CONNECT WITH LORI Website: https://www.nextchaptercareercoaching.com/ LinkedIn: https://www.linkedin.com/in/lorilawrence/  CONNECT WITH LISA Register for the Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Next Steps to the New You Waitlist: https://go.lisamcguire.com/next-steps-to-the-new-you-year  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/ 

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