What if writing a book wasn't just about telling your story, but about becoming who you're meant to be? In this episode of Your Passion, Purpose, and Personal Brand podcast, host Lisa McGuire is joined by bestselling author and brand strategist Mike Kim, to uncover the raw, creative, and often chaotic truth behind writing a transformational book. Mike doesn't just teach branding. He lives and embodies it. And in this conversation, he opens up about the mandate to write, the emotional rollercoaster of authorship, and how your book may end up shaping you more than you shape it. If you've ever felt a whisper saying "you have something to say," this episode is your invitation to start. You'll walk away not only with practical steps to begin, but a new way to see yourself as someone already becoming the next version of who you were meant to be. KEY TAKEAWAYS Writing a book can change the author more than the audience. There's a big difference between wanting to write, feeling called, and being mandated. Your manuscript is not a project—it's a relationship. Most people quit in the "messy middle," but that's where the transformation begins. There is no perfect writing process—only your process. AI can't replace your energy, stories, or lived experience. Writing connects you to a deeper identity—one you've been evolving toward. Creating space from social media can reignite creative fire. The "book that writes you" reveals truths you didn't know you were carrying. CONNECT WITH MIKE Mike Kim's Book Writing Accelerator: http://mikekim.com/writeyourbook Website: https://mikekim.com/ Instagram: https://www.instagram.com/mikekim/ CONNECT WITH LISA Register for the Beyond the Transaction Mastermind - Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe Freedom Reset: Your Next Steps to Realignment Register: https://go.lisamcguire.com/freedom-reset Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155 Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/ LET'S GET SOCIAL Instagram: https://www.instagram.com/iamlisamcguire/ Facebook: https://www.facebook.com/iamlisamcguire LinkedIn: https://www.linkedin.com/in/lisa-mcguire/ YouTube: https://www.youtube.com/@iamlisamcguire/videos

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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