How to Use Your Book to Build a Lead Generation Funnel

You’ve launched your book—congrats! But after the buzz fades, you might find yourself wondering: Now what? If you’re a coach, consultant, or speaker, your book shouldn’t just sit on the shelf. It should bring you leads, build trust, and drive your business forward.In this episode of Your Path to Publish, we break down how to turn your nonfiction book into a lead-generating funnel—one that works behind the scenes to attract your ideal clients. We’ll walk through how the free + shipping model works, how to map out your funnel, and how to make your book more than just a passion project.BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:How to use your book as the front-end offer in a larger funnelThe key elements of a lead-generating book funnel (and what tools you need)Real-world examples of authors using the free + shipping model successfullyWhat to offer beyond the book—and how to automate it allWhether your book just launched or it’s been out for a while, this episode will show you how to create momentum that lasts long after launch week.Make your mark as an author.Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook

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