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Your Path to Book Publishing

The 5 Biggest Book Marketing Mistakes & How to Avoid Them

07 Apr 2025

Description

You could have the most incredible book, but if your marketing isn’t working, it won’t sell. Many authors struggle with marketing—whether it’s not knowing where to start, feeling like they’re talking about themselves too much, or simply running out of momentum after launch.In this episode, we’ll break down the biggest book marketing mistakes and give you actionable strategies to build awareness, sell more books, and create long-term success.BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:The #1 mistake authors make when it comes to building their audienceWhy relying solely on social media can backfire—and what to do insteadThe Amazon book listing pitfalls that hurt your visibility and salesHow to market your book beyond launch month so it keeps sellingWhen and how to invest in book marketing for the best ROIIf you’re ready to stop spinning your wheels and start seeing real book sales, this episode is for you!Make your mark as an author.Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook

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