76) Allyson Schrier; Helping the Elderly While Profitably Growing a Bootstrap Tech Startup

Altruistic business ideas? Can they scale and become profitable? For this episode of ZBP, we sat down with Allyson Schrier, co-founder and president of Zinnia Technologies, Inc. She has an enormous amount of passion for the company, its customers, and their service. ZinniaTV is an app for mobile devices and connected TVs that supports people living with dementia and those who care for them. ZinniaTV helps foster connection and engagement for caregivers and their loved ones suffering with dementia using artfully-crafted videos optimized for people with dementia. Schrier came up with this solution because she personally understood the problem. Her husband was diagnosed with dementia at the age of 47. How do you find inspiration for an app? How do successful app creators do the problem solving that goes into app design, to build a product that delivers real value its users? In this episode, you will learn the answers to the questions above and much more. Listen to New Zen Business episodes every Monday - Available on Spotify, Apple Podcasts, Overcast & More Find @itsjmaxim on Instagram where you can get free Marketing, Mindset and Money tips. If you're an investor-backed startup or a new app looking for a leg up, contact us @viralapplaunch on IG for performance-based marketing - where we only win when you do.

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