【本集說書】 我會和《文案力就是你的鈔能力》的作者 Vista 認識,是由於筆記方法和個人品牌經營的一些討論。剛好,最近他出版了這本書,加上我自己不太擅長寫文案,所以特別想邀請 Vista 本人來讓跟我對談,從他身上挖寶。他對「文案」最廣義的定義就是「作者與讀者相伴的一段精神旅程。」以商業術語來說,就是帶有明確「銷售意圖」的一種寫作。 領取博客來 25 元優惠券:https://activity.books.com.tw/crosscat/show/A00000046518 如果你對文案寫作感興趣,可以前往「Vista 官方網站」瀏覽,也可以到「文案力大禮包」領取更多豐富的文案教材。Vista 也擔任「Vista寫作陪伴計畫」主理人,陪伴大家解決內容產製與行銷的各種疑難雜症,進而找到創作的樂趣。更多資訊請參考 Vista 連結傳送門。 📝部落格文字版: 《文案力就是你的鈔能力》親訪作者四個重點整理 https://readingoutpost.com/copywriting-profit/ 📚下一本讀什麼 & 閱讀前哨站 傳送門:https://readingoutpost.com/bio Powered by Firstory Hosting
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