事實上連充滿行銷專家的麥當勞和漢堡王都曾經花過冤枉錢⋯⋯自以為很會行銷，但是消費者不買單，而且又不高興！ 從麥當勞和漢堡王聯手花大錢做行銷談起，本來是一件競爭對手合作的美式，可是進來一點行銷效果也沒！因為消費者的想法和O S，跟自作聰明的行銷專家想的不一樣！ 你開店嗎？就算你不開店，你也是一個明智的消費者，你非常清楚怎樣的行銷有效，怎樣的行銷沒效！可是行銷專家的眼睛卻蒙住了！讓我們來跟著有「行銷江湖」的行銷專家曾孟卓一起來了解什麼，什麼樣的行銷才有效！ 謝謝你我很努力做節目，如果你聽完這一集喜歡的話，如果你又是Apple的手機，請給我五顆星喔，感激不盡！合作邀約：[email protected] 或 line：http://nav.cx/1INTyyx -- Hosting provided by SoundOn
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