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喜马拉雅FM

豆瓣评分9.5,《国家宝藏》为何一夜刷屏?

25 Dec 2017

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大家好,欢迎收听马氪吐文,今天我想和大家聊聊《国家宝藏》。文化类节目一直以来都被贴上“高冷”、“不合群”的标签,受众范围小,尤其难以吸引年轻观众。但是,今年这一系列文化节目却呈现了另一种现象。它们的受众群体中出现一大批90后的年轻人,并且在年轻群体中的口碑传播也为节目带来了一大波流量,这次的《国家宝藏》就在B站上俘获一大批年轻受众。“央视上B站”的话题也迅速在年轻受众中传播开来,如果你在B站上打开这档节目,就会看到“慕名而来”的弹幕布满全屏。如果你觉得《马氪吐文》还不错,请关注我们。如果有啥小意见小想法,请随时给我留言,一定虚心请教!

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