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跑者日历

韶音:从 UTMB 赞助到 parkrun 合作,中国品牌如何征服欧洲运动圈【2025UTMB特辑】

03 Sep 2025

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我们在霞慕尼和韶音欧洲市场团队的AC、诗婷,围绕韶音品牌展开了深入的讨论。作为一个中国品牌,如何在海外市场打开局面,他们的海外市场运营逻辑是怎样的?与运动员们是如何合作、共同促进的,以及对于品牌来说,更长期的布局是怎样的?一起来听听吧。=======================微博 / 小程序 / 服务号 / 小红书:@跑者日历公众号: 跑者日历RUN365各音频及播客平台:跑者日历跑者日历播客矩阵:跑者日历/装备说/PB计划/跑圈速递/首百计划商务合作请添加微信号:janicegooner加入听众群:请添加客服微信号 paozherili

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