Aaron Ross

speaker
285 appearances 2 recordings 2 series first heard Nov 2015 last heard 15 Jan

Aaron Ross’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jan 2026 with 1.

Appearances

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Like it's half the responsibility is you to figure out how to make things interesting for yourself.
Yeah, read chapter seven of the new book, so.
So along the same lines, all right, so I'm in this really low sales job.
I just wanted to learn, you know, because learning is more important
important than title or money or unless you have family which is a whole different story but i just wanted to learn and after about three months of doing that 800 number job i just felt like there's nothing to learn and i was really pushing i knew i wanted to get into the company i'm like i know i can make some kind of big difference here i don't know what it'll be but i'll get in and i'll figure it out so i i talked i was talking to a bunch of people i figured out that there's this problem with creating you know pipeline sales pipeline or leads and we call it our enterprise
their side of the business, like selling to bigger companies.
And I just, by talking to people and asking questions and I sort of saw, all right, well, there's this problem and what we're doing to do it isn't really working.
They're having to feel, you know, our salespeople prospect and that's not working.
They're having a couple of junior people just make cold calls and that's not working and they're not doing a very good job.
I mean, I could, I didn't know anything about it, but I could see they weren't being very focused on it.
So I said, Hey, look, you know, give me some, I think I could do something here.
Give me a shot.
Give me some time.
And they did.
I had a manager who believed in me and said, yeah, let's take three months.
And they actually had three months to figure it out.
And so it did take me about three months to four months to come up with a system that created a repeatable prospecting system that created a predictable way to generate good appointments, like sales appointments at companies that we wanted to get into, even if they'd never heard of us before.
No, I mean, at a junior level, I mean, it depends.
By that time, Salesforce was like 150 people.
So it was small, but not small enough that I really had a chance to negotiate what I was going to get beyond, you know, very little bit.
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