Adam Mosseri
speaker
647 appearances
6 recordings
4 series
first heard Nov 2024
last heard 9 Jul
Adam Mosseri’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 1.
Appearances
Another big mistake I made during my Instagram tenure was the first version of Reels was built on top of Stories.
Stories had a ton of momentum.
This was, I think, 2019.
And we were trying to build Reels into Stories because we were trying to build on the thing that was growing the fastest.
But it was not a strong foundation.
Most, you know, the read-through rate on stories is relatively low.
There's way more stories than most people have time to consume.
So most of the reels were never seen and then they disappeared.
And if we had the version of reels that we launched in like mid, maybe I think it's like the summer of 2020 and the summer of 2019, I think, I don't think TikTok is in,
I think TikTok is still big and important but I don't think it's as big as it is now because when they really took off was when the pandemic hit and a bunch of people had a lot of time at home and we're looking for a little bit of joy and we're totally fine with our phone having sound on and so if you look at the numbers the 2020 is when they exploded and we were out of position
And on one hand, you know, I'm a designer.
I'm trying to not add new things to the product.
I'm trying to extend existing primitives.
And that was the idea.
On the other hand, I was wrong.
And it's a pretty big fork in the road if you just look at the overall business over the last eight years.
I'm glad they exist.
The key thing for me is boundaries.
It's also about education and having conversations with them.
But my kids are too young to use social media.
Showing 521–540 of 647 · page 27 of 33
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