Adam Outland
speaker
678 appearances
26 recordings
1 series
first heard May 2024
last heard 13 Aug
Adam Outland’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Jan 2026 with 5.
Appearances
We're talking you're growing to $10 million, $50 million, $100 million in revenue. Different challenges at different points, right? Can you give a few examples of what was challenging about getting to $10 million versus what it was like going to $100 million?
Selling is just an external thing, right? Finding partnerships and selling and bringing in business is super important, but sales is a skill in general about communication. And you end up in leadership, finding yourself selling the vision to your people or selling lots of things internally to get it done.
And I'm kind of curious, I mean, one thing that popped out to me was the government regulations and a little battle that you had to kind of jump back into what you faced when you were faced with some of the government agencies trying to keep Four Local legal, right? How did your communication skills, how was that relevant in that issue?
Literally some life-changing moments during that time for you, right? Yeah, absolutely. Yeah. I guess one of the more recent ventures was not your father's root beer.
That's so interesting. It's like your beverages reflect your state in life. Like you see high energy, like go get it in the beginning. And then it's more like this calm, healthy.
I love that you found and gravitated towards things that reflected that for you, right? That you pursued products that you were passionate about. First, just a quick lightning round. Sure. One thing that I always wanted to know from guests is what's one piece of advice you're really glad you didn't listen to?
Love that. One of the things that I think is a lot of our listeners wonder is when you're dealing with a large organization, a large team, and you're responsible for leading it, time is one of the most scarce resources that you have. Yeah. What's one habit or practice that you feel saves you the most time each day?
Yeah. At the very beginning of this podcast, you said, as a young man, success meant to you making as much money as possible. That's a paradox phrase, but you said money was number one. Define what success means to you now and how you know when you've achieved it.
Two last quick questions. One, morning routine. What does it look like in the morning if you have your ideal routine?
I'm going to rephrase this question I typically ask for you. Typically, I might ask you, what advice would you give a 21-year-old version of yourself? But I'm going to change it and say, what's the piece of advice or the value you really hope to instill in your kids?
Yeah. It's so interesting that so many people misidentify failure and mistakes, right? Like they think failure is this horrible thing that they should avoid at all costs. And from experience interviewing all of these brilliant people like yourself, you've built multiple successful enterprises. Failure is something to almost, you have to embrace failure.
Life is happening for you. I really like that one. I'm going to take that with me. Chris, this has been a fantastic interview. I know you just mentioned and published this book, Blackout Punch, an entrepreneur's journey from chaos to clarity, which I think will be great for so many of our listeners because that's the journey many of them are on.
So thanks for giving us some of your wisdom here today and some anecdotes for our folks to take home with them. Yeah, it was fun. Thanks for having me on.
This is your host, Adam Outland. And outside of this podcast, I'm also the leader for a division of our company, Southwestern Consulting, and our division is the Southwestern Student Coaching Program. And that division, we started back in 2020 because the desire we had was to take all these skills that we've equipped executives with for
Over a decade, I've coached executives and managers and sales professionals on the skills, the habits, the motivation, and the systems to be successful in their job and in life.
And what we realized from working with 30, 40, 50 year olds was if we could have gotten to them when they were in ninth grade, in middle school, in high school, and equipped them with the same things we're teaching them now, the ripple effects would be huge. And so back in 2020, we decided to formulate a coaching program for youth
equipping youth with the same types of skill development that we typically work on with adults. We just apply it to their world. And what that looks like is teaching them the study skills, the communication skills that they can use every day in the classroom and outside the classroom, coaching them on the mindset and the motivation of someone who's a top performer And what does that mean?
It means helping a young teenager create and craft a vision for themselves. Because without a vision, we perish. But with a vision, we can be equipped with the motivation to dig into our study habits. We can see the connection between our future and the excellence that we have to form our habits now to be successful in the long run. And we also work on the emotional intelligence.
It's how we balance our emotions and manage those emotions when they come up in a way that allows us to communicate effectively with others and to communicate with ourselves. It's about equipping young people with self-talk. That means equipping them with the language that they can use to better direct their thoughts and their mind to accomplish their goals and their aims.
And lastly, we equip them with the systems. That means for us, the tools, the time management, and the organization strategies are to not just work hard in life, but to work smart. And when we combine all these different areas that we work with our teens on, what we find is that they form the habits early in life that allows them to achieve their goals later in life and even right now.
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