Aditya Tulsian
๐ค SpeakerAppearances Over Time
Podcast Appearances
And so, you know, those customers, of course, don't pay us.
So I think right now our paying customers would be almost close to, if I'm not wrong, just give me one sec, we've crossed, I think we'll have around about 1,200 paying customers right now.
So, so actually what happens is we also start getting money from the banks or advice, right?
I'm sorry, I think, you know, I got two things wrong with you.
I said I had 85,000 grants in 2016 as yearly revenue, right?
That is what I have.
And I have 1,200 paying customers, right?
Which basically becomes around about, you know, 70 or 75 odd dollars per customer, paying customer right now.
So this has annually and this has increased.
For example, when we started off our journey in the initial months, you know, we actually priced our, our things very low.
Okay.
Eventually we kept increasing our pricing and therefore now the pricing is, is close to what I shared with you.
And that's where we now also started getting the, both in terms of SAS revenue per year, as well as the transaction fee per year, plus the,
what we're getting from the banks.
Our revenue will be $1,200 into $175 divided by 12.
So we have actually three channels of acquisition.
The first channel of acquisition is we use a lot of online marketing.
We go to very specific areas where we have our target customers and we acquire them online.
The other thing that we do is, you know, as you would say, the moment you create anything that's to do with financials, the accountants ecosystem come into place.
So we actually work with a lot of accountants across the ecosystem who then, in turn, give us their clients to start on the platform.