AJ Prasad

you know, this will be a very right business for that person.

Now, I'm not telling you that we are not growing.

We are growing and, you know, but I'm treating GMR Transcription as just another of my client.

Sure, sure.

I'm not putting, I spend maybe, I would say, five hours a month on strategizing, looking at the results, trying to see what we'll be doing in the next month and the next quarter and the next year.

Oh, so on the marketing side, actually, the way now, I'll tell you how we are getting now, how we got was a different story.

So now what we have done is we have identified who is our ideal customer.

So we have a profile that we have created.

And we reach them directly through direct mail, through even, you know, I have a couple of people who call them.

And then also they find us on the Internet.

So what we have done is we have become really picky about who we are going to add as our new customer.

So when someone calls us and we get quite a few, I would say five to seven calls a week from someone who is looking for our services.

Okay.

And I would say we would, we add like literally even send a proposal to one a month because now we have become very picky about who our customers are.

And now we are just targeting those ideal customer, like I said, through direct mail, online marketing, and also some direct calls.

I mean, you know, we lose some clients, but our retention rate is right now over 90%.

90% monthly or annually?

No, no, no.

Forever, I'm saying.

Because this is the kind of business marketing is not that you did this month and then you don't need it next month.