Ajay Prakash

We're trying to be a national and global brand. And so we got to make those investments up front.

We're trying to be a national and global brand. And so we got to make those investments up front.

Yeah, absolutely. You can sign up at rinse.com. You can download the mobile app. If you're an existing customer, you press one button on the mobile app or you text the letter Y and then our valets who are all W2 employees will come to your door between 8pm and 10pm and they will pick up your clothes. If you're a new customer, you get personalized rinse bags.

Yeah, absolutely. You can sign up at rinse.com. You can download the mobile app. If you're an existing customer, you press one button on the mobile app or you text the letter Y and then our valets who are all W2 employees will come to your door between 8pm and 10pm and they will pick up your clothes. If you're a new customer, you get personalized rinse bags.

Yeah, absolutely. You can sign up at rinse.com. You can download the mobile app. If you're an existing customer, you press one button on the mobile app or you text the letter Y and then our valets who are all W2 employees will come to your door between 8pm and 10pm and they will pick up your clothes. If you're a new customer, you get personalized rinse bags.

And if you're an existing customer, you already have those bags. We'll pick them up. We'll take them, we'll do a bunch of stuff with them. And I'll tell you about that in a second. But then the plan is we'll just bring them back to you. If it's laundry, it's next day. If you pay for next day service, otherwise it's in a few days and it's folded.

And if you're an existing customer, you already have those bags. We'll pick them up. We'll take them, we'll do a bunch of stuff with them. And I'll tell you about that in a second. But then the plan is we'll just bring them back to you. If it's laundry, it's next day. If you pay for next day service, otherwise it's in a few days and it's folded.

And if you're an existing customer, you already have those bags. We'll pick them up. We'll take them, we'll do a bunch of stuff with them. And I'll tell you about that in a second. But then the plan is we'll just bring them back to you. If it's laundry, it's next day. If you pay for next day service, otherwise it's in a few days and it's folded.

If it's laundry, if it's hanging and pressed, if it's a dry cleaning. On the operation side, it's pretty complex. You know, I think the way we look at this space and this industry is that getting started, the barriers to entry, pretty easy, right? James and I did it within the first week or two of talking about it, but the barriers to scale are very high. because there's so much complexity.

If it's laundry, if it's hanging and pressed, if it's a dry cleaning. On the operation side, it's pretty complex. You know, I think the way we look at this space and this industry is that getting started, the barriers to entry, pretty easy, right? James and I did it within the first week or two of talking about it, but the barriers to scale are very high. because there's so much complexity.

If it's laundry, if it's hanging and pressed, if it's a dry cleaning. On the operation side, it's pretty complex. You know, I think the way we look at this space and this industry is that getting started, the barriers to entry, pretty easy, right? James and I did it within the first week or two of talking about it, but the barriers to scale are very high. because there's so much complexity.

So what our valets will do is they'll pick it up, they'll bring it back. We have a central hub in all of our markets. We're in 10 major markets across the country right now. And then we work with local cleaners to clean the clothes. And for us, there's always been an element here of wanting to help local cleaners grow their business and being very thorough and saying, hey,

So what our valets will do is they'll pick it up, they'll bring it back. We have a central hub in all of our markets. We're in 10 major markets across the country right now. And then we work with local cleaners to clean the clothes. And for us, there's always been an element here of wanting to help local cleaners grow their business and being very thorough and saying, hey,

So what our valets will do is they'll pick it up, they'll bring it back. We have a central hub in all of our markets. We're in 10 major markets across the country right now. And then we work with local cleaners to clean the clothes. And for us, there's always been an element here of wanting to help local cleaners grow their business and being very thorough and saying, hey,

There are good cleaners out there and bad cleaners out there. We're going to work with the best cleaners and let them do what they do best, which is clean the clothes. And then we'll take care of everything else. We're going to help them grow their business. So we get them the clothes to clean. They have rinse technology and rinse processes in their facilities.

There are good cleaners out there and bad cleaners out there. We're going to work with the best cleaners and let them do what they do best, which is clean the clothes. And then we'll take care of everything else. We're going to help them grow their business. So we get them the clothes to clean. They have rinse technology and rinse processes in their facilities.

There are good cleaners out there and bad cleaners out there. We're going to work with the best cleaners and let them do what they do best, which is clean the clothes. And then we'll take care of everything else. We're going to help them grow their business. So we get them the clothes to clean. They have rinse technology and rinse processes in their facilities.

They'll clean the clothes, bring them back to us, and then our valets will deliver them when the clothes are ready.

They'll clean the clothes, bring them back to us, and then our valets will deliver them when the clothes are ready.

They'll clean the clothes, bring them back to us, and then our valets will deliver them when the clothes are ready.