Alex Behring

And that's the context in which we started the conversation.

But that was already 2021, mid-year.

I visited him in Switzerland, his home, and had a conversation about it.

And he was then brainstorming what to do.

I think the outcome of that conversation was that he would give us a window to present him with a proposal.

And then if he liked that proposal, he would move forward.

That's sort of how it started.

David did really sort of shape the company through those deals, I think.

He did.

The business basically owns the relationships.

It doesn't have a concentrated customer or a concentrated supplier.

So it's a business that's really well-positioned

In an industry, purchasing windows covering products is not a frequent thing.

It's not something that you do every week or every year even.

So I think that really sort of set itself well for a business.

Also, a lot of times you do it in the context of a renovation, for instance.

but it's never a big part of that also.

So I think it lends itself.

Quality matters.

Our quality is almost in a way too good.