Alex Heath

Like we spent four years

And it was really like a very, very difficult journey to make this happen because, you know, you had the kind of battles with the government and they were kind of pushing us and they really wanted to sort of like this model not to exist without a lot of like real basis.

And then you had like a bit of a sort of dynamic where the opponent or the competition like had no restriction whatsoever, right?

It's a bit like you're in a boxing ring and then your hands are tied behind your back and then you have to

you have to kind of go box, right?

Whereas your opponent, like, doesn't have their hand tied, they may even have a knife, right?

And you're just getting, like, you know, you're just kind of in that ring.

So that was tough.

That was tough.

And there's no secret about it.

And, you know, we had a history, our history between the two companies, as you know.

Yeah.

It was a very fierce rivalry because, like, because of that dynamic, right?

It's like you're sitting there and we're getting bloodied here and, like,

you go to and people aren't realizing it's like guys like you know you and it's not like customers or others like give you props to try to do things the right way that's the tough part about doing things the right way it is hard right it's not the easy route it's not like you do it and then people are like great job congrats you did things the right way actually no no one really cares until it matters

Like no one cared about, you know, for example, like FTX was sort of like the golden child for a while up until it sort of blew up and then everybody cared overnight, right?

And so that was the hard part.

And like, look, I mean, we made some mistakes as a company.

There were some incidents where, you know, we made some bad tweets about them and they made some mistakes and made some bad tweets about us.

And there was a lot of this sort of back and forth where like we would go to press, they would go to press, and so on and so forth.