Alex Hormozi

I want to make it cool for a man to go in a field and work a rice paddy and know that they did a job well.

because of who they did it for.

For me, my passion, what I'm willing to suffer for, is helping men provide.

It's something that I feel deeply about.

And that's, to be fair, it's not like I don't want women to provide, I want them to provide too, but I'm saying, what is the closest to my core?

Obviously, business tactics work no matter who's using them, right?

But I see the core components of me, and men specifically, as provide, protect, procreate.

And I can't help do all of them, to be clear, right?

So that's on you.

But what I believe I can help with is at least one of those three.

And there are many days where I do not enjoy some of the downstream effects of what I do.

But I do enjoy what happens as a result.

I spend so much time on my books and this content because I think on my deathbed it will matter more than any wealth.

And the ironic part about my role is that in order to influence more people, I need to continue to gain access to increased credibility.

our outcomes are inextricably linked.

I have to succeed.

I have to learn the next step so that I can teach it.

And that carries me through the pain of uncertainty and the failures of my many misjudgments.

You can become passionate about your work because you become passionate about what your work gets you.

I think for some reason, talk about it's the journey that the destination, but like in some ways it's about the destination so that you can tolerate the journey.