Alex Hormozi

But I have actually made my $100 million offers audiobook, which has been available on Amazon for the last two years and has been top 100 throughout that whole time.

Most people hear those numbers and think, oh, that's probably when he felt the richest.

Naming is gonna be the biggest heater here.

It is a dark horse.

It is one of the things that's useful for if you're a local business, if you're an e-commerce store, if you're a software company, if you sell services or anything in between.

That's actually not the truth.

First off, the difference between the two.

The moment that I felt the wealthiest in my entire life was when I had $100,000 in my bank account.

It was such an in-depth, meaty chapter.

Second off, the ethical ways of using them in business and the unethical ways of using it, which I highly don't recommend.

This is the meat and potatoes.

it's now here free for you guys.

This is where the rubber hits the road.

That was the first big unlock for me as a person.

This is where you actually make something that people cannot say no to as soon as you show it to them.

If you sell stuff to people, naming it the right way will get the right people to buy it, the wrong people not to buy it, and ultimately make you way more money.

And I did that because I just want more people to have it and more people to share it.

Long-term, you'll lose money.

So definitely use it the right way and make more money.

And the reason is before that, I was sleeping on a gym floor and doing math on whether I could afford groceries, right?