Alex Hormozi

One of our companies is a software that advertising agencies use to work leads for their customers.

This is the sad state many businesses find themselves in, always trying to generate more demand to make another quick sale.

I honestly have no idea why some names win and others do not.

What we're going to do is simply turn them into solutions by thinking, what would I need to show someone to solve this problem?

Dolls and toys were scattered around me.

So don't be emotional about it.

Using this software, agencies transform their offer from a commoditized offer of lead generation services to a Grand Slam offer of pay for performance.

Keep trying, keep striking out, then try more.

They stared at me with wide eyes and toothy grins, motionless.

Or Mosulaw.

So use that as a simplest litmus test

The longer you delay the ask, the bigger the ask you can make.

Then we're going to reverse each element of the obstacle into solution-oriented language.

You'll get there.

Now that you have several working names for your offer, you can use two or three of your best names in your advertising campaign.

for understanding whether the content that you are consuming is valuable.

I had been their entertainment for the past few weeks.

The longer the runway, the bigger the plane that can take off.

This is Copywriting 101.

Let me show you the multiplicative effect it has on revenue for business.