Alfredo González Briseño

speaker
187 appearances 1 recordings 1 series first heard Jul 2026 last heard 23 Jul

Alfredo González Briseño’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
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Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

Appearances

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Okay, we want to create this rule.
It starts with planning, announcing what you're going to do, understanding the policy problem at stake and what are the alternatives to solve that problem.
And you try to use evidence once you do it.
You do consultations within government, with other stakeholders, within industry.
And when you make a decision, you stick to principles of transparency and put disclosures so everyone knows what's happening.
And when the regulation is being implemented, you aim for simplification.
And at some point, you need to go back and review to understand whether it still has a market fit.
So again, this description, just as a business initiative, this implies that you need to manage actively a regulatory life cycle.
Not only for a few regulations, but for all of them, because if your purpose is to creating a better business environment, you need to do this.
And it's a simple process, but I have to say it's not always easy.
So having said all of this, how this path led me to my work today.
So to be honest, at some point, the engineering side of me kept calling and asking me to still solve problems like I was doing in college and create new things.
So I decided to do this with the knowledge and experience I got in Washington, D.C.
and international development, or how regulation usually works inside governments around the world.
So today, my path continues as a strategic policy advisor, as an entrepreneur, an author.
And that's why in the past year, I wrote Better Regulations, Better Results, launched my GovTech startup, Fairly Simple, and have been creating tools and frameworks for leaders, teams, and the public
To pause first, clear out the noise of what's being said in the media and in different conversations to finally understand regulatory decisions as they are.
And once you get there, for them to plan for better AI governance and policies in their organizations.
Thanks, Brian.
This is an important question, not only for AA regulation, but for regulation in general.
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