Allison Pohle
speaker
908 appearances
18 recordings
1 series
first heard Apr 2021
last heard Dec 2024
Allison Pohle’s voice in public audio — every appearance, attributed to the second.
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Appearances
So hosts need to stand out.
And one way they can do that is through the guest rating.
And that's the rating that the guest leaves at the end of their stay where they're talking about not just their overall experience, but how...
They host ferret on certain categories such as responsiveness and cleanliness.
One way it factors in is the Airbnb algorithm, and that determines which properties are going to show up when a guest is searching for where to stay.
And so super hosts, and those are people who have an overall average of at least 4.8 stars, they typically earn more than regular hosts, and a lot of times they show up higher in the algorithm when a guest has been searching.
For example, say a guest is searching for a property with three bedrooms, a pool, and a fire pit.
The listings that come up are going to depend on a bunch of factors like what's available, the price, but also how responsive the host is, the number of cancellations, and the rating that the host has as well.
The feedback that they get depends on what their recent ratings are.
And so we know that the average rating for homes in the U.S.
on Airbnb was 4.74 stars in 2022.
It was pretty much identical in 2021 and 2019, according to a market research firm called AirDNA.
But if hosts receive an overall rating of one to three stars, they're essentially in trouble.
Now, Airbnb says these emails that they'll send out are automated and they aren't meant to punish hosts.
But in reality, they let them know, hey, your ratings aren't what they used to be.
And if you want to keep your listing active, your ratings have to improve.
So these emails will give them
tips.
They'll give them links to message boards.
It will give them detailed feedback on what guests have been saying so they can improve their stays.
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