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Andrew Fischer

๐Ÿ‘ค Speaker
117 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

It's SaaS in the sense that we are fully a self-service platform.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

We install at the agency level.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

They do have a monthly license fee, which is very much a SaaS type model.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

It depends.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

The lowest level of subscription we have is $99 for an agency with a single client, and that can go up to around $2,000 per month if they want to fully white label our system, have unlimited accounts.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

The average subscription level is probably about $300 a month.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

per client.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

We've got about 250 clients in the platform.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

As I mentioned, the vast majority are self-service.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

We do offer kind of hybrid managed services, which is kind of a training program to get our agencies up to speed until they are able to take over the controls.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

That's the license fee.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

And we are an ad tech company.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

So we also take a percentage of media as it's spent through the platform.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

So it's a hybrid model.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

And then as clients spend more, obviously, their media share will go down.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

We're fully transparent with our partners.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

Our media share starts at 40%.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

And then we'll work with our clients as they scale.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

40 grand.

SaaS Interviews with CEOs, Startups, Founders
727: Why People Pay Him $10m+/year or $4 on Every $10 in Ads Managed

Yeah.