Andy Jenak
๐ค SpeakerAppearances Over Time
Podcast Appearances
And we plan to do a growth round right before that.
So we're going to invest hard.
We're going to get close back up to, you know, you know, kind of minus five, minus seven percent EBITDA range and then double down again in a growth round.
And that's five quarters afterwards.
That's correct.
We're going to invest heavy into product and also into marketing and sales.
It's basically what we've done.
We've cracked the code on our new category, category one, business relationship enablement.
We have built a machine to be able to pour a lot more gasoline on it in the form of cash in terms of marketing and in terms of growing and building up the product.
Having a better product
creates more virality, creates more critical mass.
And that's also going to be a big driver to growth.
It's not just driving leads to sales.
I have to tell you, my favorite right now is Never Split the Difference.
Great book.
I'd recommend it to anybody.
You know, I have to tell you, when Jeff Bezos gave up the reins, I decided to really study what he had done from the very beginning to his final letter that he wrote to the industry.
I think it's fantastic what he's done.
So I've been really looking at all the things he did.
And he left me and I think all of us in an industry with a really great and important point.